"MADE IN- NEW ZEALAND."

Otago Daily Times, Issue 17658, 23 June 1919, Page 8

"MADE IN- NEW ZEALAND."

NOT A FAVOURED MARK. , A PROPOSED CAMPAIGN. THE WORST CULPRITS. The need for a campaign to induce the people of tins country to buy goods made in New Zealand was urged by Mr F Norns, honorary organiser tor the National bemoo League, in an address delivered by him before the Industrial Association Ho said (reports the Dominion) that one of the planks of h, s league was that the people should help the Kmpire by buying goods made in tte> Empire, and especially goods made an New Zealand. One of hia idoas 'was that the appeal should be made irst to the young. He himself had gone tlirough tlie schools of New Zealand making this appeal to school children, and he was sure that if the appeal were properly mado the children would take up with enthusiasm this method of helping their oountry The aim was a very line one, and he would urge that the industrial associations should help in a scheme for a tour of all the schools of the dominion. For the venture a sum of £600 -would be required, and ho would be prepared to undertake a lecturin-' tour himself for, say, £250. He said that til.} secondary industries would be of tho greatest assistance to our retirrnad men. J.hoy were keen to ieajii, and, given the right machinery, he was sure that the New /.oaiand workman could make goods equal in quality with those made anywhere in the world. He gave an idea of how he proposed to advertise New Zealand industries, and ol how the scheme might bo financed. , "*> • «w (W r +». W - H '- I^LaMalad (chairman) said' tuat the association had arranged to meet the head masters of Wellington for the purpose of introducing this subject to the children o the schools. Until that wonU 1 M b ? en held <*» association would have to defer repiy on Mr Norris's ciation had a proposal for the appointment SL? or^ ,s £' he ho£dSat 7Z }* f or whose duty dratafcT advertiee New Zealand inNorm said thai, the league's viow was tnat this ™>rk ought to be done, that so long as it was done the kacne d=d not care who did it All tha! R" desired TOto co-operate with th e ciations m educating the children In tj. a • knowledge of New Zealand goods. need ' > <£ *»* need, it seemed to bun, was for the educa, iy t W< S to teach «? tW s to children, but for the present children, were not buying Even the members of the 'association, who were industralists did not know much about goods outeide of their own line£ They had not the information, and there was no source from which they could get it readily. He mentioned roofing Ites He understood that Marseilles tifes were made somewhoro in France, simply because ■ hejiad been taught that Marseilles was in • Ml. Mainland:, Marseilles tiles are mado m Dunedm now.—(Laughter) Mr Watkins: "That shows how little I hL%°! Jt ' ? e 3 that h « had ™? +en BX^ ary makin S tiles somewhere out at He did not believe much could be done until there was some \ compilation of reading reference whirih 6 *"**« aw; >J™ said that he believed thafc £ e oug b r t th:ind?en. , r h •** *»■ Mr E. Bull said that the biggest culprit was-the retailer, who pushed thVfanpS article to the detriment of the local goods. If a customer asked for New Zealand goods, the retailer said- "Oh thev'i* no good % Here's the English article." The fact was that the retedler got a 00ls r Pr ° fit ° n the ported . Mr T. Ballinger spoke of candles. People insisted on buying English candles, while equally good candles were made in New Zealand. Mr Bull: They can't get English candles now. They are buying candles made in .Burma by black labour. Other member's- spoke of instances of New Zealand manufactures "turned down" in favour of English goods of no better quality. Mr Mitchell told of how had made, under royalty, for years a machine with a British nameplate. People bought .this machine as British, but the same people would not now buy the same machines because, it bore the firm's own trade mark. Mr E. E. Stonebanks said that the discussion showed the need for introduction of this matter to the younc It might take a decade to get results, but it seemed that the first thing to be done was to reach the young. Other members pointed out that appeals to children might more quickly and surely reach the adults than appeals made directly to adults.