Page 2 Advertisements Column 4

New Zealand Herald, Volume 81, Issue 25083, 22 December 1944, Page 2

ft ** k .r, % cf& <C ~ e ) \ts * e p *«;?**«* <$ " w< T° l *> v i °' «*?<■< , ? Y^* e o <£ » ?0 « * to e \ **® s *o?fW e - .AC*' 5 -H e * ?v>°" >,e° re\° V° , to® . e r? l#§\o ** Housewives all over New Zealand are turning out feathery sponges, plump, lighthearted scones, crisp pastry, fine even-textured cakes . . . just like that. And it's not only delicious cooking, it's good cooking, with a new nutritional value that is welcomed by every diet-wise wife and mother. The reason is, of course, that New Zealand Baking Powders today are better than they ever were. Better because a pre-war ingredient has gone and is now replaced by the most perfect aerator or "rising agent" known... Pure Food Phosphate. This ingredient Is not only a matchless aerator, it provides that precious and all too scarce mineral, Phosphate. Things not only taste better, they ore better when you use Phosphate Baking Powder. And there's no need to worry where you can obtain Baking Powders based on A & W Food Phosphates, for all good brands of Baking Powder are now prepared with this famous ingredient. A& W PURE FOOD Phosphate IS USED IN ALL Baking Powders Albright & Wilson's Food Phosphates are distributed in New Zealand by Imperial Chemical industrtei (N.Z.) Ltd., 16 Th® Terrace, Wellington, and Maritime Buildings, Quay Street, Auckland.

V<S ■Emm,, , VUUL nawvii .. .. . - . , /rf . A -:» , w. "i■'■ -C-i.'f' F, im *w. for XMAS! SPECIAL OPPORTUNITY. Three special lines (one as illustrated). Usually 15/1 I. CLEARING TODAY ONLY. ; 3V-...-./. ?.. ■< .' •■}>• i-( <■*■■ ■''.a■.? ••• ;' A"•r'rWs^rV*r =;\ OVERNITE AND TRAVELLING BAGS The finest gift and the most popular bag of today. See the large Specially Priced Line at 34/6 Other Overnite and Travelling Bags priced at . . . 47/6 57/6 79/6 * nd 84/Don't miss inspecting this range straight from our factory. Also smart Black and White Striped BAGS. Today g/JJ Only ... Usually 12/6, GIVE il 113! XMAS! Gent.'s Wallets. Tobacco Pouches, Shaving Sets, Key, Cases, Gent.'s Kit Bags, Writing Sets, Music Cases, Small Purses, Photo Frames, Hat Boxes, Attache Cases, etc. "EVERYTHING in LEATHER." 18k In finest solid leather, from £5/17/6 • 17/6 SCHOOL BAGS As , illUßt ; atcd 17/6 Largest size. Other sizes—B/11 and 10/6. Buy from the makers. ATTACHE CASES ln leather 33/6 (Without corners) with one clasp. MODERN BAG ft LOOK! There are FOUR "MODERN BAG" STORES I—Just Above and Opposite TOWN HALL 2—SHORTLAND STREET, opposite STAR Office. 3—KARANGAHAPE ROAD—Just above George Court's. 4—NEWMARKET —Right by Tram Zone. Finest Leather; Open-top SHOPPING BAGS, ° n,y 7/11 MUST CLEAR TODAYI HERE'S YOUR CHANCE! Practically given away. Big selections in Queen Street and Karangahape Road Stores. Don't miss them! LADIES' LEATHER GLOVES SPECIALS AT 17/11 Also excellent range, IS/11 to 32/6 Also Gent.'s LEATHER GLOVES. KNITTING BAGS with Zipps, 16/11 With Domes 13/11 LADIES' FINEST LEATHER SLIPPERS, with Cuban heel. 14/fi See the range of KIDDIES' SLIPPERS We rrgret No Slippers in our Newmarket Store. GENT.'S SLIPPERS in Felt and in Leather, good range. From 7/£ to Jg/g

I—For1 —For "Her" . . . DUTCHBOY SLIPPERS In co»y Felt, with leather toeguard, padded soles and W® * arid a jaunty self-bow. Smart, attractive and modern in a variety of wanted colours. Sizes: 3-7. oU £??.* free! Postage. 8d " ■*»' For "Him"—The choice of three styles—all smart and comfortable . . . 2—All-leather Black Slippers with leather soles and heels. Strong, serviceable, and a splendid Gift. 6 to IU-j, 17/3 3—Brown Felt and Leather Slippers. A leisure Slipper with cosy padded soles and leather toecaps. A sizes 8,11 4—Fawn Camel-hair Slippers with felt and soles. He will like these for comfort and service. A sizes ' All Coupon-free! Postage, 8d pair. s—Comfort for little feet. Cosy Felt Slippers in pop ular strap style with soft padded soles and heeU> Coupon-free! Children's, 3-6 - - 4/6 7-9 * Misses' Sizes, 10-2 6 —Sturdy Sandals . . . Children love them. • ',' Why not arrange with Santa to pop a pair ' n '°, , Xmas Stocking? All-leather uppers, soles and hee • Flexible, repairable, and cut on natural form-n i lines. Tan only. 4-6, 7/3; 7-9. 7/9; 10-1, 9/6; 2-5, 12/3 FIRST FLOOR. A—So very acceptable! SHOPPING BAG, l c fP? c f o Uf and smart, in colourful Feltex, decorated with ° rl ® floral designs. A new style that is a P' carry. Rust, Navy B—Wallet for a man! Made in genuine Calf in Brown. Blue or Black. Size: 4x7} inches when ioldea. Pocket for letters, notes, stamps, driver s and name and address C—Hold-all for a Soldier—at a "Gift" Price. Made in genuine Black Box Calf, with two P oc J* e . . B ,g adjustable strap for shaving gear. Originally / • Xmas Gift Price. 7/8 D—Another compact Wallet in Black Box Ca'f. ' long note pocket, four smaller pockets, division _ stamps, etc. Folds neatly to pocket size, 3J X An ideal Gift : E—Acceptable to letter-writers Brown leather Compendium, dome fastened, with pockets for and envelopes. Complete with Writing Pad and velopes - ,j.> j F—Give the youngster a new School Bag! This on# is solid Bullock Hide, with strong shoulder straps an buckles. Size: 14 inches by 8$ inches by 31- . gusset. It will last him right through sc " »l/ 6 college * " THIRD FLOOR.