Page 12 Advertisements Column 2

New Zealand Herald, Volume LXXVII, Issue 23621, 3 April 1940, Page 12

1 # i r "iif i : j jji m « m v 1 ■vu '- 1 1 flj sm. u 11 vm * A fan mm sil * !■ m !il $« ill ill mmm mi s-vkw W§@&&ki mh-M Hii i : . : S3 WM m n /V ;• ;i; M M s rm mm ill s "• ■'. : y 'Mza\ mm-m wm\ ■MX ffti m imkl m - >m, /- mmm* jmisl _ .„, Wmmww w} "'*- %' '■'Mfii J .»>, f% >" SK •V'.- 'V/f-vf- '®s **TpiMi Ml|p i&gjffig very essence of this years style wi V^*% • y*\ > i r " • *■ , ; fj|P| / THIRD FLOOR pm - j So right to start the season with—dress and coat perfectly mated, yet each one ready for an independent career! We've sketched five headline styles . . . significantly new because with all their 1940 simplicity they're more softly K tailored than in previous seasons. pP ... and you'll enjoy shopping in our new, remodelled showroom with its modern spaciousness. You will appreciate its practical advantages . . . especially the beautifully appointed fitting rooms, each with natural lighting. Centre top—Novelty Angora Ensemble in Cascade Blue features new longer fitted waist and soft, collar of guanaquito fur. W. size. 14 guineas. Top left —The trim young look of this slim waisted dress, topped with its full length matching coat, is emphatically 1,9-iO. The guanaquito furtrimmed pockets are very new. In Grape Red novelty wool material. . . . Women's size. M & C price, 12gns. Top right Hip-length Jackets are news, and here is Navy knitwear dress mated with its own jacket . . . jacket lining matches the. dress godets. Women's size. . . . Price, 14 guineas. At left, —Black novelty wool with pleats and deftly placed corded trim, to give slenderising lines. . . . O.S. fitting.. Ensemble at M & C's for 14 guineas. At right—Vogue says Grey . . . and here it is. . . . Semi-fitting jacket-coat is lined novelty check milanese. . . . Price, Ensemble, S.S.W., £lO/19/6. FELT TURBAN to wear with your ensemble is in softly tucked French felt. Black, Brown. Blue, Navy or Wine. . . . At M & C's for 39/6. ■WvMMJS iillsli r'rl <£■ SS-'-r^S ' v ' Mavc gf&M seem new Shou.itoowi 5" Four out of five New Zealanders have dull, lifeless hair, one fascinatingly alive and lustrous! Which is yours? Our climate is hard on the hair, dries out the natural oils arid dandruff clogs; up the oil glands. Overcome dullness and dandruff with M & C's VITAMIZED HAIR CONDITIONING TREATMENT COURSE, ask, too, about our scientific pre-wave course . . . make your new coiffure the shining success it should be . . . Beauty Salon, Fifth Floor . . . Telephone 32-800. At M £r C's.