London's New Flat Centre

New Zealand Herald, Volume LXXV, Issue 23181, 29 October 1938, Page 5 (Supplement)

London's New Flat Centre

A Boon to Overseas Visitors A SCHEME which is likely to prove of inestimable value to London s annual hordes of overseas summer visitors, as well as to permanent residents, is the establishment of a "flat centre with an office in a central position opposite Victoria Station in the heart of the metropolis. It has two objects in view—to give free advice and offer free service to those in search of flats either for long or short periods, and its personnel consists of experts with an m«3» »♦♦»»»♦♦♦•»• *»■» ' * * v

tour of inspection of all available properties. . "The Flat Centre" exists to serve the flat-dweller. The personnel does not make the common mistake of working to death the words "luxury" and "modern" as applied to flats. Its members recognise and insist that constant hot water is no longer a luxury; it is a necessity. So is competent porterage, lifts and many other amenities which architects to-day include without hesitation in every new block. But "The Flat Centre" knows also, from first-hand experience, exactly what are the maximum comforts and amenities which can be supplied at every price, taking into consideration the locality chosen. The result is that every value lias been worked out with mathematical precision to ensure that the flats offered for occupation are the best possible value from every point of view. The acquisition of this knowledge is the result of lengthy and careful research. Other Advice Available This service is not limited to st<;tements of fact concerning rentable flats in every corner of London. It extends to advice on interior decoration; kitchen schemes; design and supply of furniture; sports facilities, including those available at the actual blocks, where the selected flat is located, such as tennis and squash racquets; the provision of furnished flats or suites for temporary visitors from foreign countries and* the Dominions, who prefer a flat to a hotel; and finally, it includes the service of meeting such visitors at London termini and escorting them to their pied-a-terre. In addition to the numerous modern blocks available, "The Flat Centre is able to offer a number of delightful flats built in various districts a few vears ago when more spacious rooms were demanded.