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iiwwinrii. II / Fl3 —THIS ATTRACTIVELY DESIGNED AFTERNOON FROCK, expressed in bright floral patterned Marocain. Soft cowl neck and full flare falling from hips. Self belt with chromium buckle. Bright colourings on Black, Navy, Cathay Blue, and Brown grounds. S.W. and W. Price - $2/6 Fl4 SUITABLE FOR EVENING AND BRIDGE WEAR, THIS EXCLUSIVELY DESIGNED FROCK IN FLORAL GEORGETTE, lined throughout with Jap. Silk. The cowl neck and epaulette over shoulder edged with knife pleating. The skirt is cut on graceful lines with full flare. Predominating shades of Midnight Blue, Orange, Red, Bulgarian Green, Apple Green, and Rose. S.S.W., S.W., and W. Price, 89/6 FIS—NEATLY DESIGNED IN PURE SILK FLORAL CREPE DE CHINE, THIS FROCK IS PARTICULARLY YOUTHFUL AND BECOMING, featuring the new shoulder cape and high neckline. Lemon ground. White and Rose. Apple Green, and Brown/Cherry/ Lemon mixture. S.S.W., S.W. and W. sizes. Price, 59/6 -Vv ■f' rt ma W' '■ : m F4 SEMI - TAILORED FROCK, with a Feminine Touch in This Model in Super Quality Floral Marocain. Soft jabot lined with contrast, fastened to one side with large button. Belt i» finished with triangular piece and large multicoloured tassel. Bright colours on Black, Navy Blue, and Brown. S.S.W., S.W. and W. Price, 57/« FS —No Wardrobe is Complete Without a DRESS and CAPE, and the one pictured on th« right (top) ;s particularly youthful and becoming. It is expressed in Floral and Polka Spot Marocain. Plain-coloured capes to tone. Black and White, Navy, Lido. S.S.W., S.W. and W. Price, 89/6 4 ft i-r i 811 No. 5582—49/6 The Amazingly Comfortable " MODAIRE " NU-BACK Corselette in Tea Rose Broche. Fl3, 52/6 Recapture Lovely YOUTHFUL LINES WITH PERFECT FOUNDATION GARMENTS Inspect the latest models and be expertly fitted at JCL for your Foundation Garments, where careful attention is given to ensure perfect comfort and the correct, youthful fig ure-line so essential with new Spring modes. At JCL there are distinctive types to suit all figures—new style achievements —new shapeliness and firmness—new streamline effects. Keen prices reflect excellent values. SPECIAL FITTING ROOMS. FOURTH FLOOR SHOWROOM. F14,89/6 V F15,59/6 F6, 75/F6—There is Something Different About This SPECKLED SPOT ENSEMBLE With HIP-LENGTH COAT. This ruching of Taffeta lends a very softening effect to rever collar. Soft posy at neck. Navy/ White, Harlequin Red, Toddy Bear and Beige, Black and White. S.S.W., S.W. and W. Price, 75/F7—This SMARTLY-TAILORED ENSEMBLE, Suitable (or Present Wear, in Floral and Striped Check Design in Crepe Marocain. Frock is relieved with Ivory Georgette, with one side rever appliqued with contrast. Completed with a three-quarter sleeveless coat. Maroon, Nigger, Casino Green. S.W. and W. Price, 75/Colour Harmony Make-up DEMONSTRATIONS of MAX FACTOR'S COSMETICS By Hollywood's Expert. MISS STEWART, Continue Daily from 3 p.m. on JCL • Fifth Floor during next week, ending Thursday. FREE PRIVATE MAKE-UP by Special Appointment. FOR THE SMART THOUSANDS WHO WILL LIVE IN COTTONS, LINENS and SILKS JCL Stage a Spectacular Showing on the First Floor. Springtime's mood is truly expressed in JCL's outstanding collection. Fast-colour Wash Fabrics include Seersucker Crepes in the gayest of stripes and checks; Crepons, Dimitys, Voiles, Lace Voiles? also prominent are Linens in many effective spot, check and floral effects, plain, embroidered and fancy weaves. Ginghams, Haircords and Plain-colour Fabrics also in evidence. Special values are displayed in attractive lightweight Wool Sens for Spring suits and coats. Newest checks and plain colourings at extremely low prices. KMy mJMI' \WWL*M B&fC[-'mm UN 1 DfeW IP 1 r\ sgs||S; Bft J||||Hg fnffp It IP I # \ \ Ulilli-s: Bp WMM&iA ISF ffi Step into SPRING in JCL "HYGRADE" Auckland Agents for Pictorial and Australian Home journal Paper Patterns. MSWI rm Quality Service Comfort and Value are personified in the new elegant styles showing at JCL. Smart Sports Wear includes Canvas, Linen, Nubuck. etc. Navy Shoes, a season's favourite, are showing in Skin, Suede and Kid, in Lace, Tie and Court styles. JCL also stock Childten's and Men's Footwear all at Keenest Prices. GLORIOUS CHINA and CRYSTAL IN JCL'S UNSURPASSED FIFTH FLOOR SHOWROOM. AN INFINITE VARIETY—CHINA, so delicate ... so colourful ... so distinguished. CRYSTAL and GLASS . . . gleaming lights and iridiscent colourings—all the scintillating richness of the spectrum reflected from Crystal Glass, that makes your table a shrine of ioveliness. Many beautiful shapes and graceful conceptions . . . New Achievements in lovely Doulton. Empire Art Ware, Crown Devon, Decorative Pottery and Salad Ware . . . delightful Aynsley and Paragon China in exclusive shapes and designs . . . New and Pyrex Ovenware, including the new Willow pattern. An amazing collection that makes inspection a positive pleasure. JCL'S REPUTATION as the "SILK HOUSE" of Auckland is fully maintained in the exceptional variety and value showing for Spring—brilliant new patterns and colourings in great diversity. Of special interest are Art Linens (a Silk mixture that looks like Linen) —Plain and Figured Crepss —Mousse Georgettes—Non-Creas-ing Crepes Figured Crepe <le Chines —Spun Silks and Georgettiss —•and many Novelty Weaves lin charming new shades. QUEEN STREET FOR VALUE QUALITY SELECTION SERVICE

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/NZH19350914.2.181.63.1

Bibliographic details

New Zealand Herald, Volume LXXII, Issue 22214, 14 September 1935, Page 13 (Supplement)

Word Count
816

Page 13 Advertisements Column 1 New Zealand Herald, Volume LXXII, Issue 22214, 14 September 1935, Page 13 (Supplement)

Page 13 Advertisements Column 1 New Zealand Herald, Volume LXXII, Issue 22214, 14 September 1935, Page 13 (Supplement)

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