Page 4 Advertisements Column 3

New Zealand Herald, Volume LXIX, Issue 21276, 1 September 1932, Page 4

" Mr. J. Ellis Barker, in his book ' Cancer ' writes that cancer and diabetes are increasing all the world over, and so is the consumption of starch and white sugar. It would appear, then, that it is the starch and sugar diet, with its shortago of vitamin B, which is relatively responsible for tho preliminary troubles which may culminate in cancer or diabetes. It is therefore necessary that a part of tho daily diet must contain vitamin B, the most precious of all vitamins. Vitamin B promotes digestion and stimulates tho vital life process. Tho question of an adequate and ample supply of vitamin B in tho diet is a fundamental ono where (lour or other white cereal is tho staple food, and tho loss can only ho compensated by the addition of specially concentrated vitamin B foods such as germ of wheat."—Extract from " Food, Health, Vitamins " by Dr. R, H. A. Plimmer, D.Sc (London). Clerni of Wheat is sold in lib. hHgs at 6d per lb. at the Sanitarium Shop, 174 Queen Street, Auckland.—Advt.