WOMEN AND WEMBLEY.

New Zealand Herald, Volume LXI, Issue 18861, 8 November 1924, Page 6 (Supplement)

WOMEN AND WEMBLEY.

There is a woman's side to the muchdiscussed question, "Should Wembley go on for another year?" writes an English ! correspondent. | "More than half our visitors arc women, 'and,, taking children as well, I should sav that men account for not inorc than 35~ to 40 per cent, of the total daily revolutions of the turnstiles." That was the estimate of a woman who had been in attendance since the opening. The part played by women in the wonderful Pageant of Empire was quite equal jto the part played by men. Eating being j one of the principal functions at Wemblov, \ it follows that the employees in the cafes : are mostly women. In all the Pavilions there arc numerous women attendants. Again, who are the principal patrons of tho Amusement Park? "Women," was the reply of an official. " Out of every three patrons o£ the many ' thrills,' I should say that two are young women. And in several departments, of the Exhibition—notably in the making of bread, biscuits, and confection—it is the woman who watches the process of manu- | facture with the keenest attention. ' All this feminine interest, one way and another, entitles women to pronounce for or against a continuance of the Exhibition. And. the verdict is seldom against, i Overseas women are the most enthusiastic of all. " American women will come | over next year—if Wembley is still runj ing—as two to one compared with this

vear" said the same authority. Everyone who goes beck will be an advertisement medium among her friends. Result, next year a greater rush that this. There would have been moro Americans this season had.the Inhibition been well advertised." . . The widening of British markets for Dominion foods rests almost wholly with women. The more they learn at Wembley about these products the more they will buy them.