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Northland Age, Volume 28, Issue 36, 25 April 1928, Page 7

You have tried toasted toasted bread toasted bacon, toasted cheese, and possibly toasted kidneys, and know how good they all are. But have you ever smoked toasted tobaccos f The toasting process, as you know, develops flavour in the case of all the above mentioned edibles—and it has precisely the same effect in the case of tobacco. You can easily satisfy yourself as to the truth of this assertion because our New Zealand tobaccos are all toasted. That is one reason why they appeal so’strongly to smokers. Another reason is that they contain (comparatively) but little nicotine, and may consequently be smoked all day long without producing those unpleasant effects that frequently follow the prolonged smoking of imported tobaccos, all of them (more or less) loaded with nicotine. For a cool, sweet, and fragrant smoke try Riverhead Gold mild, Navy Cut (Bulldog label) medium, or Cut Plug No 10 (Bull’s Head) full strength. There is no mischief in any of these brands, and the rapidly increasing demand for them is the most convincing proof of their popularity.

“Hail Season of mist and maladies——Anon. The approach of the cold days makes necessary the need for protection against chills and influenza. A bottle of Baxter’s Lung Preserver is your best health insurance against such chest throat and lung troubles, ‘Baxter’s is rich, warming, penetrative,’ dependable' Also possesses tonic properties. Generous sized bottle 2s 6d. family size 4s 6d. All chemists and stores.