Page 2 Advertisements Column 4

Nelson Evening Mail, Volume LVI, 15 July 1925, Page 2

b 'IP 11| WOLFES mmm il 3 EJjEBftM If SEHRMK jfljjj jf, PRODUCT CtfHCtLA^’p. X.j„. vFV.'".-. , te f ( iai : i i, .o m ;jMw z A J -,)&•. /oVl: 3sn3 HI ■X: s . ii 'JS&. •ill V mm nPHERE’S a wealth of comfort in Wolfe’s *“■ Schnapps with hot water and sugar and lemon. There’s a wealth of health as well, for Wolfe’s, coming' to the aid of the kidnevs when they are carrying the greater burden that Winter imposes, enables them to Inaction more freely in the cleansing of the blood-stream. “Have One Wolfe’s Schnapps a day for your Health’s sake’’—as a nightcap, it’s perfection. Obtainable in Quarter, Half and Large Bottles. WMI Epm - wm AIR O W;[ .•VW’ r -c? .QCuinr SS£rlHilPP\ ■£r,p'w&? sa an CIJJ/esMfry io J/tiv;jni't,' pi I

Do you know what a TRADE-MARK is for? Possibly you think a trade-mark is put on goods to protect the manufacturer, so that no competitor can imitate his product. That’s only partly true. The real purpose of a trade-mark is to indicate the origin of the goods so that the public can be protected. In other words, a buyer, once having bought a trade-marked article, will know later on, at future purchases whether to seek or to avoid products bearing the mark in question. So, then, a trade-mark should protect the buyer. The Texaco Trade-Mark docs protect the buyer of lubricants. livery barrel, every can of oil or grease bearing the Texaco Red Star, Green " 1" is manufactured at The Texas Company's Refineries and is backed up by a positive assurance of uniformity and efficiency. The more you think of this, the more it will mean to you. It means no "picking up" of oils and greases and then branding them with the name of the company who "sells" them —but does not always "make" them. On the contrary, we repeat, every barrel with the Texaco trade-mark contains oil and grease made and handled from the Crude Product tp Delivery exclusively —by TEXACO. Hence, a Texaco guarantee is a real guarantee. There is a Texaco Lubricant for Every Purpose. THE TEXAS COMPANY (AUSTRALASIA) LIMITED. P.O, Box 000, Auckland P.O. Box, 1 303, Wellington Agents at all principal towns. JfNKINS 1 O