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NEW GERMAN BEER

Germans have begun drinking non-alcoholic beer as a beverage that can quench their thirsts and even be consumed at work “without detrimental effects.” An idea attributed to Adolf Hitler and converted into reality by German chemists, it has Just begun to flow from thousands of beer-taps. How it is brewed is a secret, but it looks like beer, tastes like beer and contains the same Ingredients—except the alcohol. The new beverage, production of which has been fixed temporarily at 1,000-million gallons a year, is said to fill a gap left by wartime restrictions and rationing of coffee substitutes, milk and tea. Nazi Press advocates say the basic idea was to create a “common beverage” which is “appetising, has the stimulating effects of beer and quenches the thirst without possessing tlie tiring influence of alcohol.”

It is delivered in ordinary wooden kegs and flows from the tap carbonated like real beer.

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/MT19400928.2.87

Bibliographic details

Manawatu Times, Volume 65, Issue 230, 28 September 1940, Page 8

Word Count
153

NEW GERMAN BEER Manawatu Times, Volume 65, Issue 230, 28 September 1940, Page 8

NEW GERMAN BEER Manawatu Times, Volume 65, Issue 230, 28 September 1940, Page 8

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