British Cars
BENEFIT BY “BUY BRITISH” SLOGAN.
A great triumph for the buy British car advertising campaign, and also for the improved methods of motor manufacturers in this country is revealed by the British Board of Trade returns.
Thero has been, a complete rout ol foreign competitors, as shown by the fact that for every nino foreign cars sold in Britain two years ago only one is sold to-day. The figures are:— Foreign
cars. Value. 1931 .. 1335 £274,362 1930 .. .. .. 4445 £330,135 1929 9672 £1,716,317 In tho words of a largo London dealer, the buy British advertising campaign has a. lot- to do with tho success of tho English market, and there is no doubt that this effective campaign which has been carried out through the medium of the daily, weekly, periodical and trado Press, coupled with up-to-dato methods of manufacture, has convinced tho British public of tho superiority of the British product.
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Bibliographic details
Manawatu Times, Volume LV, Issue 6764, 23 January 1932, Page 3
Word Count
152British Cars Manawatu Times, Volume LV, Issue 6764, 23 January 1932, Page 3
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