GOOD ADVERTISING
Every progressive business house recognises that it is not the amount spent on advertising which is most important, but the medium employed in that connection. To-dav there are so many different forms of»pubhcity that, to some, the choice may appear bewildering. There is not, however, the slightest doubt that the columns of a National newspaper offer the strongest appeal. “The Manawatu Evening Standard ” with a Dominion reputation for efficiency in production, is read with a degree of confidence not accorded to less influential journals." That is , why its advertisement columns produce I buc ß successful results. Its advertising j columns are suitable for any kind of business, and for the largest tt> the I smallest store*
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https://paperspast.natlib.govt.nz/newspapers/MS19351218.2.142
Bibliographic details
Manawatu Standard, Volume LVI, Issue 17, 18 December 1935, Page 16
Word Count
118GOOD ADVERTISING Manawatu Standard, Volume LVI, Issue 17, 18 December 1935, Page 16
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