Page 8 Advertisements Column 3

Manawatu Standard, Volume LIV, Issue 305, 22 November 1934, Page 8

SAVE YOUR SILK STOCKINGS! Wear Rosco Oversox when playing tennis and note the difference in your Hosiery bill. No more toes or heels rubbed through after a strenuous set! Besides they are ever so much more comfortable and cost but a few pence. See about this important matter without deJay . . -. Come in to-day! WHITE COTTON TENNIS SOX—SPECIAL PRICE 0D PAIR COTTON TENNIS SOX— With coloured fancy striped tops of green, red and blue. special price Pair CREAM COTTON CASHMERE FINISH OVERSOX— Unshrinkable. PRICE -|yQ PAIR “PRIMEX” UNSHRINKABLE COTTON OVERSOX— White with scarlet, saxe or green striped tops. SPECIAL PRICE 2/0 PAIR “SILQUESTA” SILK PLATED LISLE OVERSOX— Cream with pretty fancy tops in gold, saxe, and scarlet. PRICE 2/3 PAIR MAIDS’ OVERSOX. WHITE COTTON with striped tops in scarlet, gold and blue. Sizes 4 to 10. PRICES QD TO 1/6 “PRIMEX” SILK PLATED LISLE ANKLE SOX— Tussore shade with fancy striped tops in blue, brown. peach and green. Sizes 2 to 10. PRICE jy_ to 2/2. CHILDREN’S ANKLE SOX— White cotton with pink, gold and sky striped tops. Sizes 2 to 6. PRICE 0D TO 1/3 ROSCO THE C. M. ROSS CO.. LTD., Palmerston’s Fashion Centre. CITY DELIVERY SERVICE For the Economical Delivery of Anything in Town or Country, ’PHONE 5484 Depot: CHECKER CABS. AUTO PARTS LTD. THE CAR WRECKERS. HEADLAMPS— Brand new drum type, as fitted to 1926 Buick. Suit most cars. 50* pair, complete. SIDELAMPS, 10s a pair. MAZDA BULBS, Head 2s, Tail Is. Large Assortment of Radiator and Tank Caps. AUTO PARTS LTD. PALMERSTON NORTH. HOW MUCH GOLD IN A GOLDEN SOVEREIGN? AND . WHAT IS IT WORTH? Not many people know that a bright new golden sovereign contains exactly 5 pennyweight 3 grains of 22 carat gold; that is correct—ask any banker.

Wliat is it worth? Never less than twenty shillings. In times like the present, considerably more than twenty shillings. Now, if the average person were offered, say 5 dwt. 3 grains of 22 carat gold LOOSE, of nondescript origin, would that person part with a golden sovereign in exchange? We don’t think so. Reason—the insignia (or brand) that is stamped on the minted sovereign determines its value anywhere in the world. Same with a nationally advertised article. All nationally advertised lines must carry the brand of the manufacturer or packer, and by their brands can you determine their value. Products that are nationally advertised must live up to their advertised value, must give you the quality they promise, must furnish you with a uniformity of grade so that you can buy a second time exactly the article you first bought. Like the sovereign, the brand assures you of value never less than twenty shillings in the £ —often considerably more. That is why good value shoppers .... SPECIFY STANDARD BRANDS KNOWN TO THE WORLD BY ADVERTISING