NATIONAL MARKETING.

Manawatu Standard, Volume L, Issue 110, 5 April 1930, Page 12

NATIONAL MARKETING.

(To the Editor.) Sir,—l read with interest, from your paper, the report of Mr Maunder’s address to the Lunch Club, also the correspondence on the issues raised by him. Unhappily, I have not the pleasure of the acquaintance of Mr Maunder nor am I aware of his occupation or particular training; from my reading of his address . I gather that he was merely expressing his opinion on observations made during liis recent tour and such impressions are always very interesting. Should it so happen that the gentleman was advocating any particular marketing system, the question immediately arises as to his ability to discuss or lay down any practical method? Has Mr Maunder the experience or knowledge of *the. handling of produce to give his advocacy any value to practical men? I would be interested to know. While touching on this point I would like to add .that during the past few months I have had the somewhat doubtful pleasure of listening to several exponents of marketing policies; in several instances the speakers were , absolutely ignorant of' the practical side of the subjects they were so authoritatively speaking on. We are a long suffering people and ‘far be it from me to deny any of our up-and-coming young men the opportunity, of taking the stage, but I promise you that the next occasion I am present at such a discussion I propose to ask the speaker just what lie knows about the business he is legislating for. National marketing is too serious and vital a subject to be manhandled by anyone with “sufficient nerve” as their own justification for taking the platform. Let me conclude by saying that the latter part of my letter is not intended to in any way refer, to Mr Maunder.-j-I ani, etc., ... , ' ‘ ‘CO W-COCKIE. ’ ’ .