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Hauraki Plains Gazette, Volume 50, Issue 3056, 31 March 1941, Page 6

“ I don’t say you are smoking 1 too much,” said a well-known Wellington nerve specialist to a patient, “but you are smoking too much of the wrong kind of tobacco. The brand you have just shown me is imported, and like so many of the imported .tobaccos, contains far too much nicotine to render its habitual use advisable. The absorption into the system, day after day, of nicotine in excess is bound to affect the health—sooner or later. Why smoke these injurious tobaccos when we have tobaccos grown and manufactured here in New Zealand (by the National Tobacco Company) which are probably the purest in the world owing to the very small quantity of nicotine they contain? They are all toasted. That neutralises the nicotine, and makes them safe’smoking. They have a delicious flavour and aroma, too. I smoke them myself. The National Tobacco Company is to be congratulated, on their production. They are in various strengths —Riverhead. Gold, Desert Gold, Navy Cut No. 3 and Cut Plug No. 10. So you can please yourself.”