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Hokitika Guardian, 13 December 1930, Page 4

The silver lining in the dark clouds is appearing already, and dairy farmers will be rejoicing that butter prices at Home after sagging so badly, are on the rebound at last. The price is lifting and there is the comforting news that the demand for the New Zealand article is “unprecedented.” This is satisfactory from every point of view, for the turn of the tide in regard to an important phase of dairying is certainly to be welcomed. It does not follow, of that prices are going to soar again. It will be as well if they do not, for to rise abnormally is to encourage a substantial fall. Normal prices over an extended period is the better state for business and satisfactory production. Mr Forbes’ advice was to produce a good article and take the market as it is found. On these lines, producers will do well to carry on their testing and see that their herds are of good average and well maintained. An increased production at a level standard of prices will give the most satisfactory results in the end. Suppliers after their late experience will be disposed also, if they are wise, to see that economies where possible are practiced, so that the best returns possible will lie obtainable from current prices. It is an opportune time for the rise to come. The flush of the season will soon be here, and it is satisfactory to know the bulk of the produce will win a more payable price than was the outlook on recent London sale prices.