Page 2 Advertisements Column 3

Grey River Argus, 24 August 1948, Page 2

A Spring 1948 ■’<//■ .„a the f Fashion Revolution EVERY SEASON a new discovery is made in (\ the treasuries of fashion. But every \ ;; woman must discover for herself what $) fashion she can wear to her greatest ■4s personal advantage. kL? J - * Explore daringly rather than follow slavishly, >' a, no matter how unusual, the style that becomes you is right; no matter how \ popular, the style or the colour that makes you a freak, is wrong. zA ’ V ' Remember this .. . good taste lies as much ' : I•• : with what you don’t wear, as what you V do wear. Ci Jr aM \ . J||l '' C .'• * NOT SINCE 1930 has there been such a \ thorough drastic revolution in your zyiiaOßjit kSg clothes, how you wear them and what mMR 4 they achieve for you. Every branch of ' + fashion is being affected by the revolu- ? f•jr - ■. jff SKIRTS move down in every case, and around in many I cases. v 5 11H Uli p THE WAIST moves in with \ i ISO bßi'” drastic aid or without it, A ''l 1I W 1111 '' depending on the figure. (C ■'« B 1 FAULTLESS DEBONAIR \ 11111 l W' It '1 W' SUIT with swinging roll's. gw W til; W pleated skirt topped by the 7 w ~W ' briefest jacket ever—-hip r- ' 'BA SI /QI. W’ ' "AMwWp padding and triangle buttonS ing to point the doll waist. HIW .■ MM 1 si! TRUMANS Ltd. TK® Hous® of ‘TRU’ VALUE

. — C * - z 7 ~-' wSsw A Wwl A'' ' 1[ BIISBN IS NIIU mSflllN Not in years has fashion demanded so much of the torso, J / Corselelte bodices, nipped waists and bosom«conscious de* /’V iLz colletages can be undeniably merciless without a Berlci /Wk beneath. As never never before a bosom needs its Berlei! BI Such sculpturing simply demands a bra with Berlei’s refinements of fit. . . the exclusive styling and sizing according the shape as well as the bust measure: there are seven ot these different ‘contour’ fittings in a Berlei-bra for complete - 0 all-over control. In other words, even your Berlei-bra is a perfect little true-to-type foundation. IN 1 TYPE-FITTINGS, ONE OF WHICH IS FAITHFULLY YOURS W w '