U.S. YOUTHS GOING ALL COWBOY
The well-dressed American youth is going cowboy, according to the US Boy's Apparel and Accessories Manufacturers Association.
Biggest stores are installing junenile western departments, enlisting names of nard-riding, straight-shooting “cowboys” such as Bill Boyd. Gene Autry, to sell starry-eyed youngsters tehir clothing.
A Los Angeles manufacturer of boys’ shirts has persuaded “Hopalong Cassidy” Bill Boyd to make a personal tour of 15 cities to popularise his western garb.
Boys are being treated to free movies, good-luck tokens .and autographed photographs of this wetsern movie idol.
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Bibliographic details
Gisborne Herald, Volume LXXVI, Issue 23043, 6 September 1949, Page 6
Word Count
90U.S. YOUTHS GOING ALL COWBOY Gisborne Herald, Volume LXXVI, Issue 23043, 6 September 1949, Page 6
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