eye : v Miss Glamour was one of war’s first victims. But the release of this lovely prisoner of war is imminent. So long as the call for silk, cotton, rubber and skilled labour to hasten victory has priority, Berleis cannot be as beautiful, flexible or as plentiful© as before. In the national interests, Berlei must conform to the rules laid down by the Standards Institute, which rigidly limit the number of square inches oi elastic, and the amount of‘finish’, put into any one corset. Victory before vanity. J But it won’t be long now. Already we m have an executive in America investi- |§ gating synthetic rubber. And when Victory hands over those wonderful war-tested synthetics, nylons and rayons, you shall see Berlei Glamour about once more, in all her infinite variety 1 Thanks are due... We would like to express our gratitude to the many women who have helped mitigate our labour shortage—especially those who, without manpower direction, gave up their leisure and voluntarily undertook the regular hours of work at Berlei. Thiir labour has been of real service to the community. We thank them. * - ■I mm I SI 1 r I m H i i i
ONE WEEK ONLY Commencing on FRIDAY NEXT, 9th FEB. A CLEARANCE OF FASHION GOODS and SHOWROOM ODDMENTS FROCKS, COATS, COSTUMES, MILLINERY, CHILDREN’S WEAR, UNDERWEAR, NIGHTDRESSES, ETC. rr\MT^£i =<\ yrx\ “THE DRAPERS”
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https://paperspast.natlib.govt.nz/newspapers/GISH19450208.2.113.3
Bibliographic details
Gisborne Herald, Volume LXXII, Issue 21632, 8 February 1945, Page 8
Word Count
227Page 8 Advertisements Column 3 Gisborne Herald, Volume LXXII, Issue 21632, 8 February 1945, Page 8
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