Page 4 Advertisements Column 2

Gisborne Herald, Volume LXXI, Issue 21384, 20 April 1944, Page 4

Do you tap the end of your cigarette before lighting it? It’s estimated that 50 per cent of smokers do. But none of them can tell you why. Just a habit! Cigarettes grow ever more popular. Why, there are shops in London’s West End for the exclusive sale of these little smokes, some of which command fancy prices. Here m N.z. smokers have iri Riverhead Gold, Desert Gold and Pocket Edition three of the finest cigarette tobaccos heart can desire. They have a fragrance all their own and are as popular with trie ladies as with members of the opposite sex. Yet they are comparatively inexpensive, notwithstanding their beautiful quality, for you can actually roll ten full-sized beauties of either tobacco for 7d. or less! Like the other products of the National Tobacco Co. Ltd., these blends are toasted arm hence contain comparatively Tittle nicotine. For pipe smokers the Cqmpany’s well-known brands. Cut Plug No.' 10 (Bullshead). Cavendish and Navy Cut. No. 3 (Bulldog) are also in universal request. On sale everywhere, all six blends merit their immense popularity.