HELPING THE DAIRYMEN

Greymouth Evening Star, 17 May 1934, Page 12

HELPING THE DAIRYMEN

“DRINK MORE MILK” CAMPAIGN [per press association.] DUNEDIN, May 16. At a meeting of the Dunedin Manufacturers’ Association, to-night 1 , Mr. James Hogg (President) referred to the offer of the Manufacturers’ Federation, to assist the dairying industry.

He said that at the last meeting of the Association, an offer was made to assist the dairying industry in any effort to promote increased use in New Zealand of milk and other dairy products. Since then, a pamphlet was received from Mr. P. O. Vealc, research chemist to the dairying industry, covering a definite scheme under which he estimates that if cream were offered direct to the public at the same price as it is charged at for the production of butter for export, that, additional cream equal to 10,000 tons of butter would be consumed within New Zealand each year, thus automatically reducing the present exports and helping to solve the dairying production problem. The adoption throughout New Zealand of the Christchurch scheme of supplying milk in bottles for consumption by school children would largely increase the use of milk, as well as proving of great, health benefit to children. Medical opinion supported the contention that children need more milk. Every section of the community must De interested in assisting in a solution of the present dairying problem, both in the direction of new markets overseas and' particularly increased consumption of dairy products in New Zealand. The New Zealand manufacturers’ otter to assist in any propaganda in factories, still held good, and he was sure a campaign to “use more milk” would have beneficial results. He believed a campaign similar to what the New Zealand manufacturers were continually launching to exhort the public to buy more New Zealand made goods would be equally successful if applied to a Dominion effort to consume more milk and cream, backed by vigorous propaganda, and advertising. This was the avenue through which the dairying industry could be helped by cooperation between town and country. A committee was appointed to report to the federation on the question of giving evidence before the Dairy Commission on the aspects of the dairy problem that affected the manufacturing industries of the Dominion.

DAIRY COMMISSION WELLINGTON, May 16. The hearing of evidence by the Dairy Industry Commission will be resumed on Friday. To-day was devoted to the collection of evidence already given, and preparation of the questionaire for submission to the witnesses that are yet to be heard. This process will also occupy the attention of members of the Commission again to-morrow. The Commission is not yet in a position to arrange the itinerary for its sittings at Stratford, Hamilton and Auckland. The indications are, however, that it will be at least the end of the first week in June, and possibly the second week before the Commission is able to complete the hearing of evidence in Wellington.