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m m I O f s|jl } m LCONCLUSIVE proof—if any were needed—-of EKCO Model SW 86’s definite all-round superiority over any other set, has been provided in the fact that, after hearing the performances of many other famous receivers, the worldrenowned British Broadcasting Corporation chose Broadcasting House, Headquarters of the 8.5. C. in London. . Cali in and hear this magnificent ■ receiver at your local dealer’s, or *phone or write for a FREE Home Demonstration, ..... **4 & EKCO All-wave Model SW 86 for the reception of their own Empire programme. Tremendous station-getting power and automatic volume control to maintain programmes at full strength: reception from all over the world— London, Paris, New York, Berlin, Japan, etc.si precision-built to the most exacting standards, and housed in a superb cabinet that does full justice to its spectacular perform* ance—-these are just a few of the many outstanding reasons that make EKCO Model SW 86 a miracle of modern radio value. EKCO is made in by the largest manufacturers of complete radio receivers in the British! Empire and is obtainable in an exceptionally attractive Bakelite cabinet of Walnut finish. BUY FROM THE COUNTRY THAT BUYS FROM YOUI Authorised EKCO Dealers: «tcP ELECTRIC & PLUMBING SUPPLIES— Stuart St., Dunedin Oamaru: G. T. GILLIES. Milton and Lawrence: J. W. ALBERT. Waikouaiti: L. KERR. Balclutha: J. H. STEVENSON LTD. New Zealand Distributors: SPEDDING, LTD., P.0.80x 462, Auckland.

EAT MORE OFTEN’ Modern Medical Research Disproves Three-meals-a-day Theory DOCTORS RECOMMEND ‘SNACKS’ “Not more food, but more frequent food,” say' Doctors. In other words, “Take a little extra nourishment between meals! ” One by one some of the cherished notions of our grandmothers are being torn to shreds by health investigators. One of the last of the Victorian superstitions to be blown sky-high is the belief that mankind was born to take three meals a day with nothing in between. MEALS AND HEALTH For some time past scientific research workers of high standing have been engaged in investigating the effect of meals on physical and mental efficiency. They have examined factory workers, office workers, school-children and others. They have conducted large-scale experiments and carefully tabulated the results. And this, broadly speaking is what they have discovered: Without increasing the total amount consumed during the day, people work better and their health improves if they eat at more frequent intervals—five times a day Instead of three. MEASURING HUMAN ENERGY During the long gap between breakfast and lunch and again between lunch and the evening meal, workers wfio took only three ‘regulation’ meals a day were found to lose energy to a very marked degree two or three hours after the meal was ' taken. But when at this point they , were given food, .their energy figure went up again instead of continuing to decrease. And yet they did not eat more during the day than before. The results of these long and careful experiments have attracted enormous attention among medical men, and. in consequence doctors are continually giving the advice to‘eat more often.’ ' THE RIGHT KIND OF‘SNACK’ When it comes to deciding what the between-meal ‘snack’ shall be, it is natural that a pleasant and conveniently handled food of high nutritive value be chosen. A frequent choice is a, cup of delicious, easily made Bournville Cocoa. A HAPPY RESULT So nowadays when' employers, school teachers and parents’find their staff or their children sipping a cup of Bournville Cocoa halfway through the morning or afternoon, they do not frown upon the practice. Instead, they deliberately encourage it, and even adopt it themselves, knowing that the output and quality of work, and the worker’s power of resisting illness, will materially improve as the result. I ‘The LANCET,* the leading Medical Journal, I I says: “Cadbury’s Cocoa is a real food” • I' - J 139

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/ESD19370501.2.158.4

Bibliographic details

Evening Star, Issue 22637, 1 May 1937, Page 26

Word Count
626

Page 26 Advertisements Column 4 Evening Star, Issue 22637, 1 May 1937, Page 26

Page 26 Advertisements Column 4 Evening Star, Issue 22637, 1 May 1937, Page 26

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