Page 4 Advertisements Column 2

Evening Star, Issue 21570, 16 November 1933, Page 4

so t, .S r w & o U iii ■■ ■ ' ' W-.< is done What can I do to fight film—and save my teeth? 99 / T<HE story of a lost tooth is ■*• brief. Film attacks. The tooth resists. New film forms constantly. In it are living germs, which cause decay. Day by day this invisible war goes on until at last film wins. And one more tooth is lost. What is film? Film is ever present —in every mouth —on every tooth constantly accumulating. Sometimes it is invisible —more often it forms a yellow ugly mask. Film is soft and sticky. Food particles cling to it. The mineral salts in saliva combine with film to form hard, irritating tartar. This causes gums to bleed and lays them open to infection. But film’s greatest damage is done through tooth decay.’ In film arc tiny rod-shaped germs.. Lactobacilli. This germ throws off enzymes which, In turn, produce strong acid. This acid eats away tooth enamel just as other acids burn holes in cloth or wood. Deeper and deeper go the acids. Bigger and bigger grows the cavity. Finally the nerve is reached ... the root canal infected .. . and unless repaired in time, results may well prove tragic. “What can I do to fight decay?” Remember this: a clean tooth never decays. To keep teeth clean and free from film use Pcpsodcnt instead of ordinary tooth pastes. Why ? Because Pepsodent contains a special film-removing substance. Pcpsodcnt first curdles film. Then, and then only, light brushing can gently remove it in complete safety to enamel. Pepsodent contains no pumice, harmful grit or crude abrasive. Gently, safely, Pepsodent polishes teeth to a brilliant snowy lustre. Write to The Pepsodent Co. (N.Z.) Ltd., Dept. 5/81, P-O. Box 504, Wellington, for a FREE 10-day sample tube. The price of Pepsodent in New Zealand is now 1/3 and 2/- per tube. See how rapidly ugly film forms on your teeth! These teeth wereabsoiutely free of film at S a.m. At noon —the film j> detector* solution was applied and this is how they looked. At 8 p.m. —the film detector* shows still heavier deposits of film—two-thirds of the tooth’s surface is covered. At 10 p.m. these same teeth were brushed with Pepsodent. Note how thoroughly film has been removed. *A harmless fluid, used by dentists, vvhichstains film so the naked eye can see it. Pepsodent —the special film-removing tooth paste MADE IN NEW ZEALAND USE PEPSODENT TWICE A DAY —SEE YOUR DENTIST TWICE* A YEAR a ROMA New Zealand’s CHOICEST and MOST POPULAR TEA NOW AVAILABLE IN BEAUTIFUL COLOURED CANISTERS 51b. 31b. 2 b lib. This NEW method of packing “ ROMA ” Tea is achieving wonderful popularity. Housewives are finding these enamel lacquered Canisters most useful. Procurable in four sizes—l lb, 2lb, 31b, 51b—coloured red or blue, fhe Hb and 21b Canisters are suitable for spices, currants, etc., and the 31b and Sib are ideal for sugar, flour, cakes, and biscuits. 3/-ib, ASK YOUR GROCER FOR “ROMA”—The Dust-freed Tea in the new coloured canisters. 3/“lb That satisfying and refreshing quality of “ ROMA," the DUST-FREED TEA, is always the same. Why? Because the skilful selection of the choicest Ceylon Teas, combined with extreme care throughout 'very phase blending: and packing, definitely assures that uniformity of ROMA flavour which has made it New Zealand’s foremost Tea. \ 1 f HEALTH’S SAKE DRINK ' ROMA I THE DUST-FREEd/^ ROMA Itu, DUCT-FREED Tea

Fashion In Eyewear ... Fashion plays as big a part in your eyewear as in your clothes. Many smart women are to-day wearing the new Pentagon Lens Shape special lenses which conform to the eyebrow line and which actually enhance a woman’s beauty. Call and see them. There’s no obligation. Mr G. C. ABBOTT, F.8.0.A., Consulting Optician. d sLi Daw St Opti es a W