“ You people out hero are becoming more American every day,” an English visitor at Auckland stated. ” You rise in the morning to use Yankee shaving soap and tooth pasta because an interesting advertisement has convinced you of its superiority to the English and local article. You eat patent cereals because another brightly-colored advertisement says ‘ food shot from guns : Is more digestible than any (New Zealand) rolled oats; and bo through the way this colossal campaign of super advertising materially affects your choice. And we find our old and young singing praises in popular ballad to the beauties and sentiments attached to Dixieland, Carolina, and Tennessee, while the romance and glories of your coast, island, and gully go unsung,” added the traveller. “The ultra-modern youth jazzes on and wails a,J>ont some girl in Indiana, while the bones of intrepid I ancestors and their romances lie forgotten beneath Ins 1
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https://paperspast.natlib.govt.nz/newspapers/ESD19221201.2.15.3
Bibliographic details
Evening Star, Issue 18139, 1 December 1922, Page 2
Word Count
148Page 2 Advertisements Column 3 Evening Star, Issue 18139, 1 December 1922, Page 2
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