HOW THE TANGO HELPED BUSINESS

Evening Star, Issue 15514, 9 June 1914, Page 3

HOW THE TANGO HELPED BUSINESS

A remarkable statement was made the other day at the annual meeting of the silk manufacturers o.f New York, to the effect that the craze for tango dancing in that country was responsible for increased trade profits to such an extent as far to outweigh the loss caused by the reduction of the American tariff. The manufacturers present at the meeting represeneed a capital of £60,000,000. They reported that in every silk mill on the continent spindles and looms wore being driven to their utmost capacity, whilo improved machinery and processes of manufacture were resulting in larger profits. Practically every woman in the United States, the president of the Manufacturers' Association declared, indulged in the tango and other South American dances, with the result that every woman required a much more extensive wardrobe than formerly. The demand for silk dresses during the winter sea-son, he said, was unprecedented, and silk manufacturers have brought out many fabrics especially designed for dancing gowns. "Fashions having their origin in the lands of the Aztecs, Toltecs, and Incas," said the president, "are all the rage at tango parties, and fashion creators are ransacking all Central and >South America for old books, old pictures, old manuscripts, old pottery, ind all kinds of art objects to yield ideas for the adornment of the woman of today." ,