A SHRINE IN LONDON.

Evening Star, Issue 13102, 7 November 1908, Page 9

A SHRINE IN LONDON.

NEOPHYTES AND THE PRIESTESS. Dear Ladies,—Since I lart thus publicly aedressed my fair friends in the Sunny South, I have been even busier than before, riot only have I ransacked tho world's laboratories for you who eo profitably purcue the Cult of Beau tv—no* only have I sedulously sought the ‘latest specifics and delicacies for trie complexion—but I have carried the gospel of my methods and your joy into tho world’s metropolis and made secure my seat in mighty London. In that historic centre of aristocracy, Mayfair, I liave taken and fitted a famous mansion, once and for long the town residence of the Marquess of Salisbury. Here, where for centuries gay cavaliers and noble ladies have lived and loitered, I have established my Mai son do Beaute Valaze. Tliis is now the chief shrine of tho Cult of Beauty. Hero the edifice of Beauty Culture ‘is builded on a scale without precedent in the world, and V olaze is the corner-stone. It is a great thing that I have been able to do; but success was easy in the main essential. Valaze anno, and saw, and conquered. Englishwomen tested the new delight, and their verdict was unanimous, enthusiastic, overwhelming. Duchesses, merchants’ wives and daughters, dowager?, matrons, buds—all • swell tho gladsome tribute. From the Head Depot (the Central bhnne), at 24 Grafton street, the white jars of Valazo tliat stream to tho homes of tho world’s fairest women are as trie stars tor multitude. At 24 Grafton street lam welcoming Australasian friends all trio time. Who should be welcome, if not they! Tho Press of England gives mo full recognition of the heartiest praise. Tho ‘Queen’ cries that “wc have among us a very Daniel come to judgment in the art of beautyculture.” Tho ‘ Evening Standard ’ and ‘ St. James's Gazette’ says; "Mdlle Rubinstein is becoming one of the most-talked-of women in London, so rapidly has tho name of her successful treatment and the intrinsic value of her preparations spread.” Tho ‘ World,’ hailing mo as one of tho greatest authorities in the world on matters pertaining to the skin, says that all my preparations are “ widely known and ‘immenedy appreciated.” ‘Health and Home’ testifies that too much cannot be said of the value of Valaze. The ‘Lady’ and trie ‘Gentlewoman’ join heartily in the chorus. The ‘Sketch’ gives evidence that I have been “welcomed with a rush.”

It is all very comforting and delightful, and there is a wonderful Mot of it—ail praise without stint, all entluicia-sm unroaarved. Why, I ask you, WHY? I shall tell you why, mes amies. Because Valaze is the mat perfect preparation for the complexion that ever added lustre to tho glorious record of scientific research.

Because Yalaze is utterly unlike the thousands of skin-foods eo-called—tho rapid, useless, nondescript nostrums that tho skin is better without than with.

Because Valazo sinks to the deepest strata of the skin, revitalises tho deepest tissues, elcaji-.es and energises tho deepest cells; because it works thoroughly and surely as Nature herself; because it perfects tho health and purity of the sldn, gives exquisite color and tone, delicious freshness, absolute Beauty. That is why Valaze equips tho skin to withstand all slrain and stress of weather and of climate, to be independent of heat and cold, of aridity and of moisture. That is why Valaze is better than all its promises.

Yalaze is not omnipotent—l know that quite well. But what it does it does superbly, ant! what it does nothing cho can do so well.

I Because Yalaze is not a cure-all,T supply | other exclusive preparations, its proper i auxiliaries and associates. If you desire information and guidance, write for hit new booklet, ‘Beauty in the Making’ SJ, or free with anv order.—Your devoted j HELENA RUBINSTEIN. | 24 Grafton street, Mayfair, London, W. . 274 Collins street, Melbourne.

158 Pitt street, Sydney, j 9 Brandon street,' Wellington. * And. ail Chemists.—[AdvLj,