WEARING MORE WOOL

Evening Post, Volume CIX, Issue 125, 29 May 1930, Page 13

WEARING MORE WOOL

That the "wear more wool" propaganda is having tho desired effect in Australia is proved by the statements of saleswomen in that country, who doclaro that trade is. brisk in their departments, .and women who are beginning to give the first really serious attention to the subject, aro buying woollen garments fabric by the yard and wool for knitting. Wellington has recently had its attention drawn to the worth of woollen goods, but evidently few people in Invorcargill are familiar with tho "wear more wool. slogan, and a local saleswoman explained, to a "Southland Times" representative.that a more than usually cold winter snap was necessary to convince the feminine population of Invcreai'gill, of the desirability of wearing . warmer clothing.. This saleswoman was. of the opinion that the manufacturers of woolleu goods were partly to blame for the unpopularity of their products. So few of tho garments' were • suitable for wear with evening as well as . day frocks, and for that reason girls of today preferred to wear well cut vests of-artificial silk which could be worn successfully with every typo of frock. The recent trying weather has evidently convinced many young women that silk a,nd cotton fabrics do not retain the necessary amount of warmth, and many were following the Australian lead of .knitting their own singlets, and to save time and energy-were using big needles and fashioning garments of the- loosely knitted variety. They were not aware, probably that in doing so they were obeying an important health rule. "The warmth of clothing," continues tho speaker, "does not depend on the weight or the closeness of the weave and numbers of people, by -wearing heavy non-absorbent . materials upset the natural functions of the skin, and unconsciously impair the.health. It has been proved by experiment that warmth depends upon the .quantity of air entangled between the fibre.of any substance, . and finely knitted and cellular fabrics, embody more air than; woven j ones. A loosely woven fabric, also helps to remove moisture from the skin more easily than one of close weave. Warm air held between fibres can absorb large quantities of moisture and,.as the body moves, the saturated air" is slowly changed for fresh air and the clothing is ■ventilated." . -v