A Pleasant Story "Why are they called 'De Reszke' cigarettes?" "That, my child, is quite a pleasant little story. Years ago, before your first baby smile lit up the world, the great operatic tenor, Jean de Reszke, found that he would have to give up smoking unless he could find a cigarette that would not affect his voice. When he was in London he put this to Millhoff, the famous cigarette maker, who succeeded in producing a cigarette which de Reszke found he could smoke all day with impunity. So grateful was the singer that he allowed Millhoff to call the " cigarette by his name. And that is the origin of De Reszke Cigarettes, which can't affect your pretty voice either!" DE RESZKE Virginias " "Che Jlristocrat of Cigarettes " TEN FOR NINEPENCE Jllso in 20 5 and 50's. fLAIN OR IVORY TIPPED. Manufactured by J. MILLHOFF & CO. LTD., 86 PICCADILLY LONDON Wi Whole.mle Distributor.: MALING & CO. LTD.. Christchurch ud Aucklmod.
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https://paperspast.natlib.govt.nz/newspapers/EP19270317.2.118.3
Bibliographic details
Evening Post, Volume CXIII, Issue 64, 17 March 1927, Page 17
Word Count
159Page 17 Advertisements Column 3 Evening Post, Volume CXIII, Issue 64, 17 March 1927, Page 17
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