PUBLICITY IN AMERICA

Evening Post, Volume CIX, Issue 148, 26 June 1925, Page 6

PUBLICITY IN AMERICA

ADVERTISING THE DOMINION

LECTURER AND JOURNALIST TO GO ABROAD.

By^;Way of further advertising .tlie.'-'."- ---■ •■' scenic and other attractions of New ; Zealand, the Minister of Industries , and Commerce proposes-to send to ..■ America a competent ■lecturer- and .- journalist to address meetings in- the ? MJnited States. . -v -.- •■ ."..-.. 'THe\made this intimation to a\deputa-. tion which waited upon him this,, morning in; regard to the. Dunedn Exhibition. . : Mr. A. "L. Hunt congratulated •■ the Minister ,on behalf of the .Wellington Chamber of Commerce upon the: excel-, lence of the recent publication, " New' Zealand To-day," which is being circulated abroad. ..;..- "We aro doinfp our level best in regard to publicity," said Mr.-Anderson in re-.----j PV. ,"I was: very pleased yesterday to .■ roceivo a very fine publication from. DoI troil giving two pages of he'autiful. illustrations provided by the New Zealand Publicity . D'epartm'enfcr—both '. tho". North: and South Island, together'willi a descriptive arlicle by a well-known man in that-town.. 1 would like to have had | the fiub-editing. of that article, Imb on' Lhe ' whnlo-it was very good; showing nl.any rate that we are, pushing." The. Miriiaslcr stiessead the (iiiunciaf. side o[ the'question, and remarked that the Department hi\d to oxercise caro that it, did not "overrun'the constable." Everytliin'i depeniletl upon finance.: "I intend to send a lecturer and newspaper man to America to lecture and show our scenic- .beauties," said Jh\ Anderson.' ■-"T know you arc all working with us; and the 'Department' will lie sil.'id to give you any pictures you care In select if you are issuing any advertising publications." * ,