Page 11 Advertisements Column 3

Evening Post, Volume CIV, Issue 90, 13 October 1922, Page 11

Sir Walter Raleigh's Bright Id^a. ■. ' V/OTJ remeniber the ejplspde of the rainy-day when he threw Wb cloak into V a puddle that the good' ijueen might cross without getting wet feat, x ana perhaps the 'Flu? That was advertising. ■ Sir Walter Had a message / ; , of import to Her Majesty. He wanted a hearing. He got it—by a courteous and ingenious method of attracting favourable attention. It was another casa •of advertising that paid Doth ways. Business to-day is, metaphorically, throwing its cloak before you. It seeks your favourable attention. It uses its most effective method of capturing it— : ADVERTISING. Day after day it caters to your tastes and your desires ; through advertising. ' .'• / . The men who advertise believe that if they succeed in getting their messages ig „^. across to you you will often be interested, and sometimes with a littla j^k °^ *^e^- own enthusiasm for their wares. ifffiQ^&Qf-jxi Advertising will help you. Whether you realise it or not, advertising is a 3&^^^Sa/ *iS vital force to your life. Through it the world's genius and the world's : '^y>'%^^^^bol , manufacturers are putting within your reach the many boons of modern life. ' » ■^ /% M®Ui^ffi&§> Advertising keeps your information up-to-date on every article of human need, i'*jsffi^^7yj& H whether food, clothing, articles, of household utility, necessities, or luxuries. : '•M ls3rfy Advertisers deserve your support. The Queen knighted Sir Walter, Patronize •MA "J j^ the adVertiSSrS! VtoU* '. ' \t^S^^^/"W^&^ Advertising Headquarters >. ' lt^«^W^% 13'11S Cust?mfl<«*se Q*ay, Wellington, New Zealand. j FfirJ \ And at C^ristchmch ana" Auckland i^^^^Xj^^^&h. Re Pfaint^at Sydney, Melbourne, London, arid New York

"Spare the jam and spoil the child" ■ 1 /Children claihour for jam—it's Nature's way of telling them that | their little systems need the sugar for warmth, and the fruit—so f rich in iron content-^to keep the pretty ro3e-tint ol health in their 9 cheeks. St. George Jam is ju3t pure cane sxigar and. tender jtiicy I fruits. Spread it liberally on the kiddies' bread.; Your grocer J| keeps it. '■--■ JSP Made by gy g*% «j> IRVINE & STEVENSON, Sk LxfiOTflTe J at!ft St. George Co. Ltd., lJf*'* V*-**» ©Yt ' ' Dmiedin - zjtfP The man we're addressing— , Is a keen swimmer'or surfer—: Possibly that's you, sir,? , If so you'll be more than enthusiastic-* Over our naw Bathing' goods. ' A specialty is our new Racing Costumes-* ■• ' Beautifully made of real PURE SILK— ■ \, Prices from 27/6 to 32/6, and well worth it". Also big ra,nge of Single and Two-piece Togs. « a By the way, we've catered handsomely— For Bowlers, Cricketers, and Rowersr— Get your Outfit before you're a ofay older— * .Order your Blazer and Hat Band. NOW! We'll see to if I WALLACE & GIBSON / s'ltirimiMMitiiiii > n "Jtg g as j," ( ael { "gyeßßg Post") mmiimaimmmaiim WILUS STREET - WELLINGTON , KAPOK A Large Shipment Just Landed Customers, please stock up Mattresses as there is an increasing . demand at present. Bale lots prompt cash. ■ DAVID McCRAE LIMITED--25-27 Parish Street, Wellington iiiiiiiin NOT A TALKING- MACHINE—but a scientific Musical f§sMk j' Instrument, which actually rc-ereates all form of music. £ggg|| J The instrument which plays without neeaios the famous .. Q^TF2^^ f ■ Diamond Disc unbreakable Eccords. I May we give you a free demonstration,of this remarkable ; Js--_ \ . instrument in your own home'? ■ .S^ -^fi ..■ Illustrated Catalogues and Prico Lists gratis. U^^^M The Edison Shop - - 4 ¥/iilis Street ' 8 !liiii!iiii!liiiiiiiliilHiiilii!iliiiii!!!l!iiiilii!