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This Announcement is a Oarrier-Pigeon i^ESJS^i IS llNl flying to every home with a great and / ||Bf|^ If IIH !■ .important -message for thrifty men and IJB ir§J II gfft«^ women. The news is ahotit the ====== fil This great event is the utrying-out" ground of the best values in Fashionable Wearing Apparel, Household Drapery, || Furnishings, and Men's and Boys' Clothing. Any reduction off the reputable merchandise at the D.I.C. to-day is of greater 11 value than a double reduction was twelve months back. Market values are steadily going up all the time, therefore when || the "House for Quality" pulls down its regular prices for the Great Summer Sale, rest assured that the bargains are worth |j buying. It is wisdom, as well as good business, to buy all your drapery and clothing, needs while the D.I.C. Summer Sale is |j in progress. Better join in with the rest of the thrifty folk in and around Wellington. Get in early, and secure the Bargains |! on which you have set your heart. MONDAY, at 9 a™, the D.I.C. Sale begins. II ':':' '^i 3 'M:\ Costumes, Blouses, Coats and Skirts go the way of all - " . ■' .. . SI -■■ ■ ■x^^^Sr' ■■■'■'" •■■■■■ r* j n \v' :m.t\ ir> o i t* ' ■ " • The D.LC. Millinery Section >■■ m ; ,/Mw! ■•■■'■. Good Clothing at D.I.C. Sale Time v ■■^E* r?« .r „ fC , y L . I /JjW^mi-^ X ' • ■ ' ' • ' ' ■■' ■■■' ' ■■ ■'" ■' ' mrr ■«*rar- •.' is Full ef Splendid Bargain .:' || f%S=ls&\\ A wS^*l "' : TKis Section of tHe Showroom always provides scores of tempting bargains.' . /Jtv .-. ' ; U ii^^^jLM^i^ Tl»e Summer Sale, 1916, is no exception to tKe rule, therefore be prompt to act. IK^ A Opportunities ===== II ' kS^T^L ■'■■■' #fffk EVENING COATB ALL REDUCED. COSTUME —In navy serge, Rag-lan TENNIS DRESSES — In. white pique, / uf\\ l« ' ■ HH //XJL—TV ff.f'VfX . ■• ' sleeves, belt at back, 'side pockets, with satin ties in various colours, ">•//? rwv \\ » ■ . Hill ■ ' MB/M!Blti\- l'il '-mJ'x' AMERICAN SHIRT WAISTS—In plain , velvet collar Was £qM- .. ' waistcoat front, fastened across with • WUSrMiW ' At Once! Act at OnCt' All HH Mpfffll^l // I / Wfl \ '■■■ white muslin, quaker collar, pockets , .... ' For 97/6 .. . belt , " Always 25 6 ■ • . /) Xjklg ' ' .', ''V' .V . .!: ■ ;.. HI Mlii, ■ i **c^rjz&Sr ■ "*j2l™sj^^b& sM^^ocKs-.rT - /p.■. . hour'-deUy ■Myrob^ofthe I /SIM yJSr>wLjJSll\ IMH II /V<C>^i\ - .collar embroidered, tnmmed fancy belt, lined silk Usually £10/10/- oualitv French crenon ■ - . I\ ' ' ' i_- i ' i»'i_ '■' "■ i_; ' • ■ Bl CHtmTßnyj/^aßqP I'J IgoLyy \\ • buttons, sleeve set in with Val. in- . ' Sale Prlc* 5 guineas quality *rencii crepon, : my Chance tor which yOU have H \^M®\ 111 IK/ X) sertion, collar edged lace to match „ . MAT7V __„__ * " _8, * magyar sleeves, vest of \\ 7 . . ■■ N^/ Regular price 9/9 Now 6/« NAVY SERGE COSTUME-Loosely-fit- Irich...crochet, over net • . ■ U ] nnn ~A P-f -'*S«li» J««». f J *!.-. H . BLACKLAqEDINNER .; 9 0WN^Net ■ a^ iit S e CO S2; tffi^^\ ■■■■■■■■■•■ w«»^- H«i»/i-- ■■;^^ ft - ' ■■•:■ . IV ■;• lon«ed- Get «ght down to the „;■.■ " : gU/\ / /h rnoirTrfand As?* 0* 7™* ' ' buttons ' ' PLAIN WHITE WASHING .—-^ '•' VA 1 business of bargain - buying Oil II Usual price ,£ll/17/6 CAVf onnxTctr m nTU vr>r\rv . P *™ " V'^^aSPnfij ~1 II « ' BH . ■ . ' ' Sale Price 5 guineas . bAAH. bruwut .ti-uin tK,u^~ inset with dainty beading, 1 . i dz&mlziefL A I \ ll* ' MonJav kriaht an<] oarlv HH SMART BLOUSE- In; champagne ' BLACK NET EVENING FROCK- SS^bSSS.'SS^ffit"' 1 "^ ,unic skirt finely tucked A X/f/A V . . togjlt Mid e-lty. . i| crepe-de-chene, high collar, pleated Trimmed sequins Usual price £4/10/6 ■ '■ • Was 55/6 Now 25/- at waist ■ Was 39/6 j XJ&K \ "* J f »'M HjM! P "II „ muslin, finished black ribbon n bbw . -_,_,..■„„__■ Sa.e Price 21/- . p ALE BLUE LINEN FROCK - White ' ' Sale Price 10/6 im^Hr^^aE * : , " II Mnnnmm™!! v£f ff^ui" S^wtoe embroidered'muslin collar and cuffs, PRETTY WHITE CREPON V^^ JMlm>Z^ *4 MODELS-Blacfc and coloured ' Usually 40/6 to 84/- ' MODEL BLOUSE-In pale pink crepe- Ihadow U« undSSkto, wide ■ b£k" ' S buUons ReSaVt^ ' FROCK ~ With maft "« i^ MmX^ I ' Now 21^%, 2.yt ' > '-|1 ■■ :..JS ES^S^l^2;S:- . O«— belt Was^/6 P-^*- **« «? c mE^m^ »4 TRIMMED HATS- - Us^al prices 3? to 4./-, '" .' H bon, vest of white moire PURPLE NINON EVENING GOWN- . FINE WHITE CREPE FROCK-Effec- t"S,« »1 ,« mj^HHi , »» • /6f IM ' ll Regularly 60/6 Now 49/U Trimmed cut beads,, black velvet J^ely trimmed insertion, skirt fin- Usually 22/6 Now 6/B^^ «ffl|^j^^^#^^ 12 only TRIMMED HATS— Were 25/6 to 32/6 - ' H . CREPE-DE-CHENE^BLoT S ES-Rag S'pa^y^ '* ifegS X with three fnlls Was s 9 6 ; VVHITE PIQUE FROCKS- J^^»m !. ... . N..i / 11 lan sleeves, trimmed buttons. whL velvet pansy KwOriyJWj: .'. .wmrk LdJEN" raOCK -" CJl^ Jd" " S^htly soiled, coloured JiM 1 READY-TO-WEAR HATS-In smart style, Were „/. to 2^6 ■ || embroidered' muslin collars, rose HOUSE GOWNS—In soft brown satin, vest of white striped voile, cuffs to coliar and vest,, belt to . mS*K:)^4Z^M £§ffl' NOW 1271 to IT* «■ 'ID ■saxe, and navy .-•.: • Were 31/6 Roman striped satin collar and match Resrularly 37/6 match in blue and brown Wff^W^hJ^ • READY-TO-WEARS-In tagel and pandan ' Usually 10/6 to 24/6 ' ' ' Ifil ••■ ■•: For 23/« rCTerS>^Ckedvewa?'B7rNow QM/ Now 10/6 Were 25/- Sale Price 7/6 f^^W . . , ,'Now 8/11, ./11, «/•,«/• ' ' ■ FINE LAWN AMERICAN WAISTS— ... CREAM.NET EVENING GOWN-Liried FROCKS 5- Sll'floraTie! WmM^MF ' ' PANDAN AND BOWEN UNTRIMMED SHAPES- Usually 7 h Ito 14/6 WM .•Tucked embroidered fronts inlet flesh pink ninon, draped eau-de-nil , I muslin cdlar ■ -In. good-^ quality white W^^M^^^i , ' Now 4/11 to t/S ■" 'WM with lace, collars pleated, finished crene-de-chene Usually /"8/i■:/ • ' nnisnea muslm Co,i lar M . w 18/ i' pique, bodice with Rag- 11/^lff^^^Prad „.„.,,,- - „ , , , . . ■„ , EflH ■• ' hemstitching and pearl buttons crepe dechene .Usually.^ sA Always .32/6 .Now .11/6 lan sleeves -collar- and PjH^^^Hf PANAMAS-In all the best shapes. .. . . Regular price 29/6 to 42/- '§■ ■ ; '■■ „.,, Always 14/6 Now 9/« i MODEL DINNER GOWN-in sky chif- . . cuffs of white lawn, cro- IImWSSSk ' , • N°" "" '* "^ ; ™ ■••■■•■■• fon taffetas, skirt with frills of blue • RAINCOATS, ALL COOD QUALITY, • / chet buttons Always JIPI t IlllPli LADIES' LINEN HATS— . 3/11, 4/11 'HI CHEAT REDUCTIONS IN SATIN AND ' .". silk net, edged glace ruchings, long SPECIALLY REDUCED. N ' f,,, M^\W%^27WL ■ iiMTPiUMrn cumrc' di 1L; ■_- ■-' ' • ■ "'"■';, wBM MOIRETTE UNDERSKIRTS net sleeves Regular price £6/6/- NOW 12/ i K:^^.^^-^l UN 1 RIMMED SHAPES—BIack, white, burnt, ' Hi: mumti it unufcK&MRTS. Sale Price 65/- NAVY COATING SERGE COSTUMES PLAIN WHITE PIQUE Jllliiilliill and navy . . '%^ ■■:' MODEL EVENING GOWN -In pale ' NAVY COSTUME -In good duality belted at back, high-waisted FROCKS- Buttons and M^Pl^P^l Usually 6/ir to 29/6 Now 4/« to 15/« r f . \. M pint satin, overdress ecru net, em- serge, velvet' collar and fancy black skirts finished with buttons, well cut buttonholes from neck to m^^^^^&k ' LADIES' WHITE FELTS- 15/6,18/6 / WM nf n °on erehnH^ d , g°W SeT^ ' brafd'coat, lined white polonaise and finished Wer^ ft £ 4/i°" hel» Originally 21/- I Now S/11, 12 6 /. ' mK^K^BB^ WH' •■ affitSSSl,^ ■ ro,TTTM? Uall3: £6'Wl' 3 g,t 6af NAVY SERGE COAT AND SkTrT - WHITE CREPON FR^CK^ 1 «■! CHILDREN'S LINEN AND>IQUE HATS- H ..,...•• Was £u/ IQ /6 F or-*6/6/ : 1^ "cSeT'lSt,Ueatel bU^Le^sk^ A^^pHL ' ' ™ FJW PANAM^ V*^ • W^^ \ H KIMONOS SPECALLY REDUCED. ' b^ue'. s£ 3 guineas ' fc^ J/^ fki^ Usually% C I CHILDREN S PANAMAS-Small si^only^ ,|K^^^^fcj H BLACK BROCADE. CAPE-Lined gold , TAILORED COSTUME-In navy gab- Fores/- Jiale Price 8/6 I Now 7/8 to 1^« .' 4 '*^ 'W^l^U silk, smart collar Was 35/6 ' ardine, coat edged black silk braid, . LINEN OR WHITE CREPON FROCKS WHITE. CREPE FROCK- p CHILDREN'S TRIMMED HATS- ■• •' V\ 2™* A "«►' V Wfflff/f H For 16/6 lined silk, skirt trimmed braid to cor.. —In attractive styles, assorted belts . Raglan sleeves, inset with IK ' Regularlj 12/6 to 10/6 \\ — i* V ' J i\"///f' Hi EVENING CAPE—In black satin, lined ■ respond with coat in dainty colours Always 29/6 hemstitching Was 30/6 p ' ' Now 7/6 to 11/6 \V. ///Mf±-4F I r\j'' WM emerald satin, large turn-down collar Usual price 7 guineas . Going at 7/6 now 12/6 p ' %///.■ i////M\ ■ I '^v_^ H Regularly 59/6 Sale Price 29/6 SaH Price £3/19/6 ' WH ITE VOILE FROCKS - Bodice ' FINELY STRIPED .VOILE Infants' and chiloren'S silk unnrja WmMlk / B COLOURED CLOTH CAPES—In navy, NAVY COSTUME —In serge, pleated ' trimmed crochet lace and insertion, FROCK — Elaborately IN""T8 ANB OMILOREN 9 SILK HOODS /fliwl / > JPV Hi ■ cream, and biscuit, with floral taf- skirt, and basque pleated at back, magyar sleeves, well cut, assorted . trimmed with lace and in- I\^T' . AND HATS GREATLY REDUCED. fwwTi M i. / /JUS^^ HR feta collars Usually 42/- coat lined silk Regularly 7 guineas sizes > Were 35/6 sertion Was 32/6' JrJ Ptowttp*; ni m ,;t. Ml ,.nJfr..i,'</ «>«h .//' Av^kK'^f /IBWs ' Hj Now »i/. Now 4 Guineas Now 10/6 Now 12/6 fj M^o^\\a rLOWt.KS>—AII quite new and fresh 1/- each ■ (. »\ ■ / /M" / f WJm The D.I.C. Great Summer Sale - Wellington J

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/EP19160122.2.131.1

Bibliographic details

Evening Post, Volume CXI, Issue 18, 22 January 1916, Page 15

Word Count
1,383

Page 15 Advertisements Column 1 Evening Post, Volume CXI, Issue 18, 22 January 1916, Page 15

Page 15 Advertisements Column 1 Evening Post, Volume CXI, Issue 18, 22 January 1916, Page 15

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