Page 5 Advertisements Column 2

Ellesmere Guardian, Volume LXI, Issue 17, 1 March 1940, Page 5

Clergymen, (most of them anyway) are notoriously heavy smokers, ahd have always been. Says an 18th century writer: "The generality of parsons can no more write a sermon without a pipe in their mouths than without a Concordance in their hands." Tobacco is undoubtedly a great aid to literary effort. But it's not all gold that glitters, and it's not all tobacco that is reliable. The great fault of so many brands is that they are overloaded with nicotine, and nicotine constantly absorbed through a 1 pipe into the system is not a good thing. Ask any doctor. The perfect tobacco should not only be fragrant and soothing, but as free from nicotine as may be. And the outstanding example of the kind is found in the genuine toasted. This tobacco—Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Des-1 crt Gold —combines a fine flavour with a beautiful bouquet, and be • ing practically without nicotine (toasting is responsible for that) is as harmless as tobacco can possibly be. There is nothing finer manufactured.'*