Retaining customer the key
David Tait has been selling cars for nearly 24 years and believes the key to success is treating customers in a manner that makes them want to come back. New car sales manager at Garry Donnithorne Toyota, David has a plaque on his wall emblazoned “Salesperson of the Year,” awarded by Toyota New Zealand. This complements a number of awards the dealership has won over the last several years for achieving high levels of perpormance. Like all other personnel on the dealership, David is quick to pass most of the credit on to the product. “Reliability and per-
formance are uppermost in people’s minds when they are looking for a car. If they have owned Toyotas before, they know that’s what they’ll get from a new one. “They keep coming back.” He points with pride to Toyota’s track record. “It is Japan’s leading carmaker and it is the number one seller in New Zealand with over 20 per cent of the market. That must say something.” The recently announced 100,000 km three year warranty on all new Toyotas will only extend its lead, he said.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19891211.2.109
Bibliographic details
Press, 11 December 1989, Page 31
Word Count
189Retaining customer the key Press, 11 December 1989, Page 31
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Copyright in all Footrot Flats cartoons is owned by Diogenes Designs Ltd. The National Library has been granted permission to digitise these cartoons and make them available online as part of this digitised version of the Press. You can search, browse, and print Footrot Flats cartoons for research and personal study only. Permission must be obtained from Diogenes Designs Ltd for any other use.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.
Log in