Tempting offerings
WIO
By
BOB HALLIDAY
For its population, Christchurch is richly supplied with video outlets. On the face of it, this looks good for the viewer: competition should ensure that the customer gets a good deal. However, there are rumours that over the next year or so the competition will become so cut-throat that some weaker outlets may go under, leaving the viewer wondering what happened to the money spent on his life membership fee.
The proud owner of a new video recorder may face the temptation to rush round and join several video clubs. I suggest a quiet investigation first: pick out a number of outlets that suit for loca-
tion, go to each and obtain full details of the services they offer, and then sit down and work out which offers the best deal for you. Points to look for:
® All outlets stock VHS tapes: only some stock Beta tapes. © The outlet should be dose to home or work.
© Extended hours, opening ‘seven days a week, offers flexibility.
© The range of tapes should include your particular preference. ® A 24-hour “drop box” is useful for returning tapes after hours.
© Membership fees should be reasonable: $25
The average daily hire rate for one movie is $5. Some outlets split their stock into two groups: lowpriced tapes at $3 or $4; and higher priced ones at $5 or
Some outlets stock a wide range of tapes including a surprising number of more obscure cult-movies. “Eraserhead” is one example. Others stick to the more popular adventure movies, while a few are somewhat puritanical and limit themselves to approved “family” viewing. Careful comparison of the rates and deals offered By all the clubs is recommended.
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Press, 9 November 1984, Page 11
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283Tempting offerings Press, 9 November 1984, Page 11
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