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Tirade brings thanks

NZPA staff correspondent Sydney

The Australian Tourism Minister’s tirade last year against “piddling, smelly, scratching koalas” has earned him the grateful thanks of the New South Wales advertising industry. Industry executives who held a lunch for the Minis-

ter, Mr Brown, in Sydney told him that from the time he had “tipped the bucket” on the marsupials the rejuvenation of Australian tourism had begun.

Mr Brown told the executives he had felt Australia’s image needed improvement on the image of koalas and kangaroos, and that a revamped advertising cam-

paign had Americans queuing at Qantas offices in the United States.

“They wanted to know such things as whether we speak English,” Mr Brown said. “They expected to be assailed by hordes of koalas on arrival here.

“I tipped the bucket on koalas, but they have been dropping it on us for years.”

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/CHP19840614.2.105

Bibliographic details

Press, 14 June 1984, Page 14

Word Count
145

Tirade brings thanks Press, 14 June 1984, Page 14

Tirade brings thanks Press, 14 June 1984, Page 14

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