40 million Toyotas
Toyota’s total vehicle production passed the 40 million mark on March 1 — a notable achievement for a Japanese car-maker and a record previously achieved by the “big three” in the United States, General Motors, Ford and Chrysler. The 40-millionth Toyota rolled off the production line 47 years and 10 months after the first Toyota, the Al, was produced by the Automobile Department of the Toyota Automatic Loom Works, the predecessor of today’s Toyota Motor Corporation, in May 1935.
Passenger cars account for about 67 per cent of the 40 million total,, trucks and buses the remaining 33 per cent. About 60 per cent of the
total was sold iJ Japan, the other 40 per cent being exported. | At the same tirae as the 40 million total was; surpassed, the Toyota Corolla topped the 10 million mark. The Corolla is the first Japanese model to have •achieved a production total of 10 million units and it ranks fourth in ■ the world after the Model? T Ford, Chevrolet and Volkswagen Beetle. The Corolla series was first marketed in November 1966 and so it has taken only 16 years and 4
months to reach the 10 million mark. This is the shortest time span for any series introduced since World War 11.
40 million Toyotas
Press, 17 March 1983, Page 19
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