Last milks, please . . .

Press, 13 October 1982, Page 9

Last milks, please . . .

NZPA staff correspondent London At a pub in Scotland not only does beer and lager come in pints, milk is also available on tap. The patrons at the Gold Medal public house in Edinburgh were of divided opinion about the new brew, the “Daily Telegraph” reported. "A good idea," said one. “Can't see it catching on,” grumbled another. The’ landlord of the Gold Medal has set himself a target of a. barrel a week — 36 gallons, or 566 glasses, at 20p (46c) a glass. The idea to install a milk font in the pub came from the brewery which owns the pub wanting to change pubs’ images in Scotland. “This is part of the changing pub scene in Scotland.

We are moving towards a family atmosphere in bars," a director of the brewery said. If the pintas catch on, the brewery and the Scottish Milk Marketing Board plan to install milk fonts in more premises. But pints of milk in pubs are not confined to the northern area of the British Isles. Last summer in England the British Milk Marketing Board installed milk fonts in about 30 pubs. A spokesman of the board said that the experiment was

“highly successful." with average sales of 10 gallons a week a pub. “One of the surprises of the experiment was the agegroup buying it — mostly the 18-to-25-year-old males," he said. “The milk was mainly drunk straight, although some had flavoured pints and others' added alcohol.” The English board will be watching the Scottish trial closely and would probably encourage other landlords to install more milk fonts next summer, he said.