Job for trouble-shooter
A former jet pilot, Swiss-, born Bob Lutz, known as Ford’s European troubleshooter,, has been called upon by the American parent company to try to inject some new life into the De-troit-based car maker. . Chairman of Ford of Europe for the last three years, Mr Lutz will take over as executive vice-president of Ford International Automotive Operations in Detroit, after the retirement of John McDougall. After joining. Ford of Germany in 1974 as general
manager, he became boss of Ford of Europe and it was he 'who gave his blessing to the comparatively new sporting Escort XR3 and, approved the dramatic styling of the new Cortina replacement, the Sierra. The successor to Lutz, who is 50, will be Edward J. Blanch, formerly president of Ford of Europe and who, since 1979, has assumed particular. responsibility for product development, manufacturing and sales activities, including the launch of the Ford Escort in Europe.
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Press, 15 July 1982, Page 21
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154Job for trouble-shooter Press, 15 July 1982, Page 21
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