Wilson, Horton ahead

Press, 22 July 1980, Page 18

Wilson, Horton ahead

PA ? , Auckland The group sales of Wilson and Horton, Ltd, was ahead of the same period in 1979, and so far a result in line with the record for the year past is budgeted for the company, said the deputychairman (Mr J. F. W. Hardingham) at the annua) meeting. The group’s prospects 1

I [mus t be' tempered by the ; countrv’s continuing probillems of a shortage of forlieign exchange and a growJ ing internal deficit before r borrowing, he said. ■I- Higher circulation and ad- > vertising sales of. the, “New Zealand Herald” would have ! a major bearing on the final I ] result. To date these higher i sales were being achieved. „ i “Computerised media

planning could be expected to make a major impact on advertising schedules this * year in favour of news- * papers. ._. t . Pioneering work by the J Newspaper Advertising { Bureau was showing that ’ the Auckland housewife I market could be far more» economically and effectively #’ reached for most products * with a daily newspaper. t Referring to motions be-1 fore the meeting to change - the articles of association, • Mr Hardingham said that ■ though an increase in i authorised capital from $lO * million to $l5 million was * sought, no issue was con- y templated by the directors at £ present. : The commercial printing J division was experiencing a lessening demand for print- « ing and although this was common throughout the ‘ trade, it was not relished by j the directors. 4 The managing director (Mr H. M. Horton) said th® - consortium of companies to i promote and develop Viewdata, of which Wilson and Horton was a member, had . received and successfully - tested the software. By Christmas a pilot service would be in operation for consortium shareholders and other information providers. A small number -of terminals should be seen in business locations by then. The meeting approved resolutions increasing the authorised capital, changing articles of association to conform with stock ex-, change requirements, and in- ; creasing directors* fees. 7