Payment for guide books wanted

Press, 3 December 1979, Page 13

Payment for guide books wanted

Visitors to Christchurch Ihould pay for the Canterbury Promotion Council’s guide to the city, the council has been told. Mr L. H. Rigby, a director »f Gold Band Taxis, Ltd, said the booklet would circulate more widely if more were printed and sold through motels. He said he had recently' vilited a number of motels, and be had found that where they could obtain only 10 booklets free, because of the limited publication, they could probably sell 50 or 100 if Bore were printed. I

The council’s executive of-1 ficer (Mr B. R. Dunstan) said it was considering printing: more booklets and supplying! motels and hotels with as, many copies as they needed. | The extra costs of circula- ■ tion would be met by high-' er advertising rates and ex- i 1 panded advertising, he said. I The council prints about 5000 guides each month, at ai cost of about 30 cents a copy. ’ About 8000 may be printed I each month ”“xt v°”One council member suggested tnat many or tne v.gi i hotels “would not blink an. eye” at paying 50c for a 'copy. j