Page 5 Advertisements Column 1

Press, 4 July 1978, Page 5

vhrtiq DIC BEATHS The best of both worlds... Quality and Value are the keynotes < - — —— ' —' - iTMCT X -'-rr... /9 ; BExms f. i - x A Rrand total of 211 years X W v .-. -• E serving the people of / .’/ X m ff f X Christchurch and Canterbury L l'l\ 7f ww'^? r i Iml In® I zU 1 IVz-v x lwi lw-\.\ V? The devel °P ment of ,he D.I.C and Beaths stores is Mkxv / /> 1 M IM' 15’ 1« 3 Pk\ \ Ci linked w ' t *’ the history of Christchurch and Canter ’Sjf ,Jg Maßa IMif 11 ’ * fl lw >k\ X deaths first opened its doors in 1860,iust ten *|U> ’• $ W ! ' 1/f »i U’ -> Has la a IHI ’EM <% years after the first Four Ships dropped anchor in ( V* ' ,’’ HB If uAftW W ~ 'Rit fl *' * "* 5 IS ifi x\ \r-"~~Tr~ ‘ U Lyttelton Harbour. The D.I.C was founded at Dunedin '-,• ,fr 'fiUlttl *OI f O ~ l-=— '.Ht a k VV" •V in 1884 and established the Christchurch branch two /r ;> '\. J jr z ,finnn 11 ’ yn ** i l s u veare ia,er ’ means th3t the d-lc and Beaths ’ ■4. • ■ . Ip|j U U ” gg| fill 135 f’A ** ■' •[ ' X. haVe 3 Sranti tOtal ° f 211 VBarS ' n ,The G arden Cl,y ‘ A’' ' .JLt X Bk ’ *■* 'L! *>< RWI m ® SV al « ■ ll li kt- Zy ,n at l * me 5,0,85 h3ve up man T friends t\ ;1 J L y ■* ” r» r! $: 1R IJr% Io Ml 151’ 333 iir Jil IS *H Jw in community ... it is these people, our valued u ii-] I ] l ’ X. M ’ 1 111 li s B I || • II *1 J \ II i R A- customers, who will benefit from the merging of ' 'j! 14fF n z z h a •—'W’N. uP I oil in 11'1 # w « i<»M £; w, jalka HL Fl II r 1 1 11f JJ « k»l *“ ■■ '‘"■‘F *! LL nF rl- * n (,he year this ’ ,,us,fat ' on appeared) Beaths V JI, Hr o/irljkFhL » Ek 5Hk» *’ 11 ’ * L I U'V'L 1 *■«. *1 ._.._. —-4— — * *Ujj, M •’•ale 3 Declaration of Policy: 'Our aim is to keep Mw , J _ ~~ '■AarrjgTTJCr" I JI | K ii ~~~" .". X ,a wdd ,t,e pu^'c and our du,y ,0 ,tie m P |,e tvlTi ■ u Ik : TA?^yl> z A - Customers have say in ’new’ D.l.c/Beaths fi V '' BtWS lEgi : Lj»l M A.?- --■ >7 by 9 ivin 9 generous value for every penny spent'. AVTWJ Wil f*/ T . „ A , _. 7„ . th ni . I . . 4-- .. . « llrar II il-tm II ~,»/■> .--'" --wr y Perhaps the wording is old fashioned - but the \\\SW7l ./ A ' V The Board ol D-rectors and Management of he 01C Ltd are confident TTW d i I UPEH4 J'M 1 l '"v '" Bl 1 A » A F\ X sensa o' «•« m ®sage continues today and mto the WWhU \ A that the merger of these two great stores wil represent a considerable I IW I !®® W J' ' @SmlBE'4 F ? A <W“re with D.l.C'Beaths. Our customers, you, are our \\Bl \ VMI \ , Q forward step m shopping facilities in Christchurch. Our plans for the |IHT JPkCTIf ®il W greatest asset we want you to be pleased to shop >V t'H\ X future have been greatly helped by the positive response we have ||| Ml ill J7J X with us, to be happy with what you buy ... our < W\llV A /T received to a recent survey of account holding customers from both | 1 ZF aim in that direction is unchanged. ’’ i ft 16 stores. This response has enabled us to plan even more precisely ->' • -■ I. " " " —( k 1 ' the D.I.C Beaths of tomorrow. We feel sure that the needs of shoppers --. », >«.. .... d.. •£ ■ X z \ tart for both quality and value will be met by the new 0.1.C/Beaths and I"' ■■■■'- — "'■ "* XJ * n V. feel confident that the merger provides a basis for further improving ! j ; 16 X our standards of service and widening the range of goods we sell. Ar Two of Christchurch’s department stores XZ* S . B .i o BMfc „ i . combine their forces on July 315 t... Friendly, personal service supplying the requirements of the citizen of Christchurch and Canter- * " bury province in the future, and you have our assurance that your Q n 31 S f o f this month the D.I.C Store will move into Beaths build- behind US, we shall be able to offer you the very best that's available niC/Rpaths staff arp fullv trainpfi snprialists in thpir namrular fipld and thpv SS!?" 1 Wlth eVerV PUrdl3Se 15 and WB COntinUe t 0 bB ° Ur Pnme ing on the corner of Colombc and 038,161 Str66ts ' mer9in9 two of in New Zea,and ■' • at a price which is real value * for - mone y- To he| P want to give you the very best service possible. Ou? advice and assistance , Christchurch's stores under one roof. This move has been made in you with your shopping there will be more counter staff to give you j s ,f ree ... so jf you need any help, please ask We list below the services A// i a way as not on| Y t 0 k eep t,IB b est po ’ nts °f eat,ls an d specialist advice and assistance ... friendly people with familiar faces we o fj 'ML/ yAWi/ r!, w Fels nir > the D- 1 hut to enhance them where possible. who will give you the kind of service you expect. Chairman - 7 ■ There will be a much larger selection of merchandise, with new and Come and see us in August, we would love to show you what we sX^" 1 ' X ZcXhsXVS . J....- j enlarged departments. Also, with the buying-power of the D.I.C Group have to offer... and maybe save you a few dollars too! mdsemr,to your door. A UiyW wtßrt Y®u nw d and Most items can b« (Kit nmt on layby lot a small deposit . . than you on today's prices. pay off the balance in small instalments and ease your budget. Once an item ’ : s®' jP*? A is put onto Layby the price is frozen- you don't have to pay anything ettra. < S. J Fashions and Accessories New and enlarged departments >w , — „.. M M M , X ; For every pocket... to help you and beautify your home fSaS?”" / ■-. JL ' s «3K' r ff PlCßeafc the Bargain Basemen with an area on Home Appliances. Remodelled Second Floor S»l , '^™“i , '?m'fX.r l^X.,, oisJr th® tower ground floor where you can save dollars on 0.1.C/Beaths are major stockists of Rsher and Paykel Fumishinn our or ,ce or further details. 1-wL womens fashions, fashion uniforms, smocks and cosmetics. appliances. Our friendly specialists will be very pleased 1 wiiuwwiuuiii. ro show you the great features of our full F and P D.I.C/Beaths Second Floor Showroom is beautifully Pay for yom shopping ff vou want extended credit we will be pleased to help you over tmencE K&. S -rMwfet, 'WBte. 11l range of washers, dryers, refrigerators and freezers; laid out with the very best from New Zealand's over 26 weeks with an problem by openmg an Optional Payments faality. provtdnd you make mrangni Vallie rasmons plus 'National' Colour TV and stereos. We are only manufacturers .. . furniture, furnishing fabrics, broad- Optional Payments Account. m«nts before you make your purchases Then you make 26 sm.l. e.eekfy HE JBEBBHEB .... I t , .. nir/n al tno nlpased to heln vou with advice oivs vou a oener- looms and rugs. Plus there's many imported fines payments and any balance left in the Account each month has a snai. lee Hk ? ShBK Whatever YOUr PartlCUlar preferBn “ ln r faShlOn DIC/Bea,hS ous traderin allo3“n w oli machme 9 and induding Danske Mohler furniture which is exclusive added. Him | ias g arments f or y OU/ at a value-for-money price. Knit- arrangß easy credit terms for just 10% deposit to us in New Zealand, Sanderson and Warners linens MR ROBINSON EWAN McGREGOR wear , dresses, skirts, slacks, etc in a wide variety of colours, an( f genuine Persian handcrafted rugs and carpets. A Budget You can have up to $l5O to spend without paying a cent deposit open • Managing Director D.I.C Manager D.I.C/Beaths fabrics patterns styles and sizes to suit your every need. Rinnpr Kitchen Hardware When you re thinking about fwniture or furnishings for Account is the simplest 0.1.C/Beaths Budget Account with us andl you will receive aiCard on wn.ch aH b s 11 u.r uni. »> ' P 011 0” ' ol y ,co “ uu 7 Dlyyul IMIbIIDII nalUWaic your home, come and see 0.1.C/Beaths for one of the urav tn shnn with rrmfit purchases and repayments are recorded. You cant overspend, you always know E* has a c3 '- ICU, y qt | rest "_ r *’ : f n 9 vrlia || v a ii k; s wor |(i n n life N°W YOU can put together a whole seasons wardrobe and are h un( f re( j s of small, inexpensive items which best selections in Town ... and it's all available on ' the state of your Account and as you make an instalment that money becomes O'-r/.-yr - e ws r eo . »e r °‘ Mananpr in Ortnhpr save yourself dollars at the same time. can take the hard work out of your kitchen chores. easy terms. available immediately so you can make further purchases. A small fee is added J. 3%" S’ f “S,. b->" “ J «•" -> -•—«” •; «• «'-c - s -. Fj _ Fto Art M . -«............ —« of rsailrig m Church several developments into a store which. I Durlnat Rnmitv Airk we can bung you the very best stoon in the Central fITSI HOOF Mil Udllßiy ". . c;)nvmce( j that what am told by other retailers, ranks equal UUUUGI DtJdUly HlUb City area .. . call in soon and browse around, we re A painting can add so much distinction to a room ... Buy your large price Now you can afford all those appliances, furniture and furnishings you ve been we wil' be offering at D.I.C Beatns is to any store in the Southern Hemisphere. new sectjon on the | QWer ground f , Qor has a complete swe you II find something that will save you time and now, running alongside fte escalators on the fi« rtW n s with just 10% promising yourself. 0.1.C/Beaths make it so easy- for as fettle as 10c rn the-eia-fv wha the people of The Garden The latest move can only enhance the , „ n „ mDtir . tho nf th : nn - unl . npp( l K flo . or ' yO j S tte “ VCT our Art Gallery of original oils, deposit and small dollar deposit you can have the use of the articles in your home whilst -J ‘ • standing of the store ’ range of cosmetics - the kind Of things you always need prints and reproductions of the Old Masters. weekly payments you pay off the balance in easy instalments. You are protected by an insurance -at very reasonable prices. In this area you'll find perfumes, Manchester moves .. . Qninvcnir ansi AlnwoHu Qhnn pol ' l:y wf,ict ' w* l meet instalments you can't make due to accident, .lines 1 makeup, talcs, nail polishes, hair spray, deodorant, shampoos. Our Manchester department has now moved to a mor. ;U/ V P ‘ a Slch 01 * •’ etc., etc. Plus many other dollar-savmg specials. When central position in the shop. Whatever your Manchester 2L£ e JS d lowest m Cimstchu ch r OO ' 6 ShOPPIII9 fOr MSnletlCS ,hen ,hlnk aboUt DlC '' Bea,hs ftVmV/c and 0,661,119 C3 ' tls - so ™ ltli "9 >° S6nd °' ,erse3s ' Shop in the comfort Now you don't have to go shopping for a s.ngle item you ma, want, o- see fs * 4'’' ,irst earns selection in an pree range.. a gift for a friend, or just something extra for your of voir own home and advertised... simply give our Mail Order department a nng. or drop us a l.ne Ww home - see D.l C/Beaths. 1189 y 3 j| Bra j and we'll look after your request and forward the goods 'post haste'. Our Mail W* Wy Phone Ord,! ' Services. Order section will be pleased to take care of any advice or information you ~J? ma * ,B<lUire 100 » Cj? M K 'l iwy-' K MerchanrSse can be taken Providing you have an Account with us we are only too pleased to let you taxe nslfej’ Si , ®»|gK JEBRIsIK MMlißlEi <* • em >® W»« homB dBms home on ' a PP' oval ' so fl” 1 w on "’*• ’bsolutelv sure they are wnat a .i& " Js--’ 'jSShT- • yayS- Sp • Mgjp* FTs 'W ‘OnApprovaT you want. Also, we win send most merchandise to your home for your approval j na— - please contact our Mail Order department and they will make arrangemetti '-Jffllk Freo, noobfegation The DJ.C'Beaths haw a Home Furnishings Advisor who w>H be pleased to call * t®.- .\ ay Home Fwnshaigs lt your house with a collection of furnishing fabrics urpets and kgtrnng Choos i ' '&i tl 1 & Advisory Service. ing in your own home is so much better, you can easily match and select UmBHHIHIIK "l » W,' " ■ » ’ ABMjfegF IflliiilMß. colours and patterns . and were sure voull find our Advisors ad.'re a hnon JACK BRERETON RICHARD BARRETT t WW EM . rao Assistant Manager Merchandising Manager 3 MEMHEaHHEHBr wHMmKSRHA D.I.C/Beaths - always at your service in many ways. V ys t: ■ -.=s see- 1 " re '!■ uar-ett has worked tor Beatns 1 EgU i •>■ ■ \ tHiSS '■ L _. , ■■—• —— Di C Christchurch s-co 1971 and m 19 years, mainly in the branches where \ V JjJ. ■EHEkI IL y Fa- f-e be has built a personal touch he had responsibility for all merchandis- .?£•;.. WWiW -f! I BfeSSHfe '>-< alEf ■ A nflMlt UMM 1 with many of his clients With the move ing activities '0.1.C/Beaths will be offering x . Mjjgfc Vt';-.. I apMjwKw.‘ Wy DU W Illg Dl lilltw >VM rest door I feel we will be able to offer quality and value -that's what every / y’X mMK w g g 0..- customers all they have come to shopper is looking for nowadays, and the ;S \«,AA sflßl 1B B’X. Jt expect fro- the DI.C . I cant see stocks we have reflect this policy. K’JSF'MIi- ERS!iBWI< 1- vtfil’iKl' f' ■ 9 MWEEt^Efe' JiaHfWwSPlr RftTFAF V lOe lOSSaa* «w drawbacks, only bonuses. The D.I.C/ 0.1 C Beaths will have items which will r?s EMM?*'' Jy ' ■VW bwwv Beaths will srll have ma-ry familiar, last - and at a price to suit the pocket.' Ms . S r '* s 1 '' I HrE*' ■—■■x trendiy faces Kw V h ’ mH ■ The D.I.C Group of nine department stores means big buying Z I. W-TKu wife Ilf I ~ j ' y.i-tl-- f power ... and it means more for your dollar. We insist on It also meant yg 9o *” Z \ I jE'M fe WL '?'<*/ , *7* —'fex ■■OMWPtM g± TTqM EofßlHFlrj the very best quality from the manufacturers who supply shop with credn almost MAta 4-a Ka at i IM Jhy JK '* 1. 1 '* us -we can do this because we are buying enough to anywhere m New Zealand vve want you to De a< r ; ’W*' i>’’ Eira eKS/lIlL' stock 311 our stores - Buvinfl large also means thBt we 03,1 IXX VS nIAACPd with every W HH WIMKMh z« obtain valuable discounts on normal wholesale prices .. . Card' at an, D.i£ CWa y JF-. fflß ; -I ■ RW® / K savings which we pass on to you, our customers. inverwp* Knew EBy. '■! Wa 'AI 'Wr- Ew ■ lob,/ fl Wellington, lower Hun Palmerston Item you DUy Trom US W 'r- ii FW Ww*lf When you walk into OWBeaM or any DI.C branch, you North T ‘ nn a. u ni avi , *’ <1 Al 'JI a Mr/ .> are assured that we have examined and tested what you *> D.I.C Beaths offers you Quahty and Value we also want you I •>4KR|k T W rX'EM HR $ < ®AyWL f buy long before we offer it to you. You are assured that • • to be happy with your purchases If vou are not satisfied wrth A it's fashionable . . . plus tt will be excellent value. Were d 4h anv hem you buy from the store then please return it: we will < JK, -’’ WEBb / \ ' -■*- ' ‘ \ \ 1 you find rtems for your family and your V \ aways stand by our guarantee a ‘ \ \ JwTX. JEM| home elsewhere, sometimes for less money. We share your 1 mAAPI PTF ACTIHKI I ■ \\l '= concern about getting the kind of quality you're glad to own V Lt ItOM I IOrML lIkJ IN C ft I I Hj gmM|r£ n d«l ® .OlEy .. . that's why we are convinced that if you compare \ r/>A OR YOUR MONEY WILL BE V’ ,t 7 .’ M*xEMf* U, "~~i wearability, quality and pnee you will agree that D.l.CBeaths 9 V ' does offer you the best of both worlds - Quality and Value. CHEERFULLY REFUNDED x Qlrxi'f Qtw DIC I BEATHS ■ OUR TELEPHONE NUMBER 799-140 t OUR POSTAL ADDRESS PRIVATE BAG. CHRISTCHURCH I