Road safety campaign
(N.Z. Press Association) WELLINGTON. The television drama “479” last evening marked the start of the most intensive road safety campaign the Ministry of Transport has undertaken, the Minister of Transport (Sir Basil Arthur) said. “This campaign will run until eariy January, and will tackle the vexed question of drinking and driving in a huge advertising and public relations programme,” he said. “Alcohol is involved in about 30 per cent of all injury accidents, and the involvement rate rises to a staggering 50-60 per cent in fatal accidents.
“The general public reads these figures and agrees with a shudder that they are terrible, disgraceful, shocking, or whatever. But we must face up to the fact that while society condemns the figures, the man behind them, the drinking driver, often goes his way unscathed and condoned by the public at large,” he said.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19741003.2.151
Bibliographic details
Press, Volume CXIV, Issue 33655, 3 October 1974, Page 19
Word Count
144Road safety campaign Press, Volume CXIV, Issue 33655, 3 October 1974, Page 19
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.
Log in