NELSON MONEY
City To Print Own The cheapest money in New Zealand will be on sale in Nelson soon in a novel scheme to attract more tourists to the province in the off-season.
Nelsonians are printing their own money for sale to visitors at 95c, giving them a 5 per cent discount on purchases.
The “tourist currency” project was begun by Nelson Jaycees and will be launched on Saturday by the city’s public relations organisation. Sanction for the idea has been given by the Reserve Bank and copyright protection has also been obtained. Since the tourist dollars are currency, strict precautions had to be observed while the money was printed, and police stood by. The gaily-printed currency will be for the exclusive use of visitors annually between May 1 and October 31, starting this year. It wll be negotiable at all commercial establishments in the city and throughout the district displaying the “Tourist Dollar” sign.
Design of the currency will be changed every year. As part of promotion of the scheme, the organisation also plans to “raid” Christchurch and Wellington. The raiders, dressed in the seaman’s garb of Lord Nelson’s day, will distribute thousands of “specimen” notes, hundreds of posters and many boxes of Nelson apples in each centre.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19690226.2.109
Bibliographic details
Press, Volume CIX, Issue 31923, 26 February 1969, Page 16
Word Count
209NELSON MONEY Press, Volume CIX, Issue 31923, 26 February 1969, Page 16
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.