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the house painting I revolution began on I 10 th jr 1965 2/ j" MHB <r : 'Time you Spruced up too’ Dulux made news in February, 1965, when they introduced the world’s first 100% acrylic glossy ’• A ° C r y iic « . he most advanced house paint. Spruce. Thousands upon thousands fX^uX^aScTan of New Zealand homes now have the distinctive f expensive ingredient and it took many years intensive Spruce appearance. How about yours? If you € IXBBh opment to formulate t 0 a h. g h vfr. the haven't painted since 1965, chances are you've - - and an the testing tumed up a j JT ; " * trump. Spruce by far the never used Spruce. If you re planning to paint best performance regards • —. '< « house soon, consider Spruce. The big surprise lor you paint — durability ...adhesion... is the satisfaction you’ll get. This is no overstate- *|9 1 Eminent. The Spruce advantages listed below are WA not claims they’re facts. W *■ acr r lic performance and versatility. If you haven't painted since 1965, Dulux have a big surprise for you I Spruce cuts out an entire stage of painting. Spruce is its own under- B -1 ® BBII ®■! coat. On primed new wood, two coals of Spruce and the job is V fT#s done. No messing around with different paints, no left-over under- gy ' - j ■ M | ■- I coat wasted-big savings in time and money. You can paint a z-A UTT 16 6XTF3 KnOWIIOW, • whole side of your house tn one morning. In 20 minutes. Spruce Bill I I K l~»h B I is touch dry, minimising damage from dust or insects. In 2 hours, taai S'■ 1 _■». | at the most, you can put on the second coat. Think what that / ■ IITaKeS PaiITTIIIQ means in terms of moving scaffolding. 1 | ' B Grips any surface. The moment Spruce flows off the brush or ACRVT Tf I so much easier roller, it erips like crazy. Anv surface you name—weatherboards, XJrIAJSS - , hardboard, fibrolite asbestos, masonry 7 . The way Spruce covers . ■» . | The people who manufacture and 6®ll Spruce I needs to be seen to be beheved. jn th(> paint busjness a |ong It’s a shiner. Notice how gloss is back in popularity? That’s . - J re ha P ;± h ?L S StTth a r^ ’ because Spruce gave painters the best of both worlds—the ® advantages of 100% acrvlic in a full gloss house paint. ' mnFF'R.TOH. HOTTSiR PATim» " make your painting easier still, here ere some ■ fAiNT | practical hints from Dulux. How long will it last? The Spruce gloss lasts the life of the paint. ► " Thai's a long, long time. Ask someone who used Spruce, preferably B i_ x i one of those who painted back in '65. BALM suggest this with ?■ B TOT mlnOt* I confidence because they know the answer you will get will only K‘■, l vn i 1B L n . n . B [ repairs I confirm everything they say. That’s why, immediately after its E GULUUnj | / JBH | introduction. Spruce soared to top-seller. It still is. Sr W I VVM / Check YOur hou « be,or * YOU P’ int " I <T z z z B x \\ r ,her * mav b * minor repair* needed. If I Tested to the nth degree. BALM scientists knew they had a winner. i 1 ~ ~i, ,» , ——: — ’ :11 ~r," iuu» HI weatherboards are loose, replace the I So they said "We'll subject this paint to the most brutal tests". No E 4 1 nail with one a size larger to. ensure a J p c un wer o pu,lcd ' u MoistUre l , a A nd l Steam c StS inc,uded h .T idi ‘y Go right ahead—confident!v. Be quite sure vou’re | I I ’'9 ht «’■ u « • P uneh ,or ,h * «"•' I of 100% and steam heat to 130 degrees. Spruce even withstood satisfied before you decide on the paint you’ll use. I A/~) blow, otherwise you’ll bruise the timber. | extreme acid tests far exceeding any condition which could be y ou don’t make this choice every year, so make ■ // JL Then putty. Remember the higher th* . encountered in city or thermal areas. In another gruelhng try-out j t we ll. This advertisement has given only facts. | /< Z l gloss, th. smoother the general finish, people, over a long period, walked over Spruce and the But just one other thing—Dulux has a fine reputa- " I and indentations will show up mor* ■ surface remained intact. t j on arounc i wor jd and that’s the way it’s going B Z prominently. When you're using a I to Stay. ■ z premium paint like Spruce, preparation ■ Even the girls got to painting'. Painting a chore? No more! Spruce ■ P a V s O, L flows on so smoothly and evenly and cleanly that.even the girls B > want to help. Give Spruce an accolade for that alone. Even pre- ■ n >4 ■4> I paration is minimal. Just sand down the worst surfaces which are | DOfl t let CdVCS blistered, cracked or peeled, then spot-prime with Spruce. deceive Cleanest under the tap. Brushes and rollers just wash clean with " You may think they ar* protected from ■ running water. When the entire painting job is done give your ________________ B F weather but you should think of them | brushes a good press out and they’ll stay in good condition until ' ” most hkaly places to deteriorate So next time. Now, with Spruce Roof Paint, you can B do a good painting job. Actually, *ave* I have an'all over'Spruce home. Spruce are subject to most heat —transmitted Let’s get the facts straight about costs. Spruce is a premium grade Roof Paint has all the advantages B from the roof surface—creating a wid* I paint. It costs S 9 a gallon but that’s no more than the others. The listed here, plus an exclusive anti- rang* of temperature changes. 1 cost of paint bears examination. It is a relatively minor factor— corrosive additive. Ten strong roof | ' 80% of a paint job is labour. Stated at an Australian Master colours give you a wide choice to “ Puttv that fitavs Painter sConf-rence: A pnce tag is probablv'the least important complement walls and facings in B rutly lnat 3>ua y s item that determines the real value of a gallon of paint . It is Qnrnro rnlmirc ■ performance in years of service that’s important. Take the far opruce colours. If two coats are being applied, it's * good ide* to putty and paint »t th* . longer life you get with Spruce and it comes down to dollars saved. L---—mJ ■ same time. Paint in a section and before it has dried too far, do th* putty I " work. This ensures that the puny has a base to adhere to. Your second B coat will seal it. 100 6 ACRYLIC GLOSS I care of brush*. I T 4 fIV fIV A few loose bristles ar* usual with new I pairiL Wll/l | rnirfirlpviro I XiLlLpantb i <y t j gg | iljSCfl t 0 ,eparat * waar on th * | tba bolaa - TVrw le I Mh llllllllhß ,ha ,astast wa * ,o ttomaas bristle*. I ■ lßN[|i|Hn Never leave a brush standing on it* ■ EXTERIOR HOUSE PAINT | WllW Ask for the I ‘Spruceknowhow’folder | M Bill [I fa assurance you need is on every can of SPRUCE j from your DulllX d@al6r | paints (NZ) ltd. Im IB BB BH BH ■■ MB BB BB BB BB BB BB BB

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/CHP19681119.2.70.1

Bibliographic details

Press, Volume CVIII, Issue 31840, 19 November 1968, Page 10

Word Count
1,212

Page 10 Advertisements Column 1 Press, Volume CVIII, Issue 31840, 19 November 1968, Page 10

Page 10 Advertisements Column 1 Press, Volume CVIII, Issue 31840, 19 November 1968, Page 10

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