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N.Z. Demand Could Cut Beef Exports

(New Zealand Press Association) DUNEDIN, March 18. If New Zealand’s population expands to predictions, within 20 years the country will not have any beef to export unless production is increased dramatically, the Director-General of Agriculture (Mr D. N. R. Webb) said today.

A recent local survey showed that housewives spent twice as much on beef as on any otter type of meat, Mr Webb told a farmers’ gathering in South Otago. “We have a preference for beef,” he said. “We eat about half our production.” Mr Webb said New Zealand needed to pay greater attention to the requirements of different markets.

The cheap markets of Asia could absorb something entirely different in presentation and quality to the needs of the luxury trade with sophisticated countries. "There is plenty of scope for variety in our production, scope for the pure beef breeds, for crossbred beef as well as for the by-products of the milk or dairy industry,” he said.

“New Zealand experience is world experience. Beef is ap international commodity, internationally in demand, and there are no known prejudices of taste or smelL”

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/CHP19680319.2.5

Bibliographic details

Press, Volume CVIII, Issue 31632, 19 March 1968, Page 1

Word Count
188

N.Z. Demand Could Cut Beef Exports Press, Volume CVIII, Issue 31632, 19 March 1968, Page 1

N.Z. Demand Could Cut Beef Exports Press, Volume CVIII, Issue 31632, 19 March 1968, Page 1

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