IT Is not a question of your ability to stand the cost of advertisements —but being able to survive without it. The thing one has to consider Is not only an extension of your business but of holding what you already have. Advertising not only does not Increase the cost of the advertising article, but, on the contrary, makes economies possible that benefit consumers.
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https://paperspast.natlib.govt.nz/newspapers/CHP19640910.2.247
Bibliographic details
Press, Volume CIII, Issue 30542, 10 September 1964, Page 19
Word Count
64Untitled Press, Volume CIII, Issue 30542, 10 September 1964, Page 19
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Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.
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