Page 22 Advertisements Column 2

Press, Volume XCVII, Issue 28765, 10 December 1958, Page 22

S& GIVE RECORDS L v, x ■ • kee p s on

ROTHMANSCHANGES SMOKING FASHION as Nations swing to King Size filter "U-' JflM Rodmans KING SIZE FILTERS continue to. If g||||||fl outsell all other KING SIZE VIRGINIAS B ,n the world, as smokers make first S cigarette switch in over half a century. H 1951 Rothmans Group introduced their new idea * n sm °k’ n B — a KING SIZE FILTER. In that short Ha time, smokers have thrown off the habits of over half :?■s?•■ a century and switching from cigarettes to the modern KING SIZE FILTER that W ' S swee P in S the cigarette markets of the world. Compare the length . . . compare the KING SIZE W? flavour . . . compare the filter . . . and you will see IS wh y Rothmans KING SIZE is the cigarette that it changing the world’s smoking habits. K 9 K/NG s/z£ flLTt * owMoJM ordinal fiLTfx Extra length Finer filter Best tobacco Place any ordinary filter tip cigarette on this actual size comparison The Rothmans group Invented the KING SIZE Famous for high blds at tobacco auctions, chart, and see the difference in length for yourself. The Rothmans group FILTER and turned the world to KING SIZE Rothmans pay top prices for the world's finest Invented the first KING SIZE cigarette In tha U.S.A. In 1937 and the RLTER » mokln o- Material used In Rothmans Virginia leaf. Become these tobacco, are uwd • . .zi.iz-en Ten • . me, . Finer Filter I, made only In Tennewee, U.S.A. exclusively by Rothman,, no other cigarette eon W KING SIZE FILTER agarett. In 1951. Despite th. many attempt, at fer , uperterHy SIZE n ovour imitations, the most wanted Virginia elgoratte I, undoubtedly braak on. opm and compare It with Rothman, KING SIZE FILTER th. Worid 1 , ROTHMANS KING SIZE FILTER. any oth.r filter. lorg.it wiling KING SIZE VIRGINIA dgaran< 8/- FOR TWINTY AT YOUR TOBACCONIST Rothmans - the largest selling King Size Virginia in the World WORLD COPYRIGHT DISTRIBUTED BY J. R. BUTLAND PROPRIETARY LTD. ZFK6.1451128