N.Z. TOURIST ATTRACTIONS
Publicity Campaign
In U.S.
New Zealand’s hunting and fishing attractions are being boosted in America as part of a "South Seas sararis promotion” planned by the New Zealand Government Tourist Bureau. Matson Lines, and Travel Advisors. California, according to a statement by the New Zealand Tourist and Publicity Department. The promotion started at the annual meeting of the Sportsman Gourmet Club in California, where Travel Advisors arranged New Zealand items, including rainbow trout, for the menu. The promotion will continue into 1959 with the screening of the Cinerama film “South Seas Adventure.” lunch hour films in big sports stores, and full window displays of sporting equipment. Additional promotion will be given by Matson Lines through their 1500 agents in America.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19581122.2.180
Bibliographic details
Press, Volume XCVII, Issue 28750, 22 November 1958, Page 16
Word Count
123N.Z. TOURIST ATTRACTIONS Press, Volume XCVII, Issue 28750, 22 November 1958, Page 16
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Acknowledgements
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