Page 7 Advertisements Column 1

Press, Volume LXXVIII, Issue 23812, 4 December 1942, Page 7

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m WE, in the Singer plants in almost the geographical centre of England, like sometimes to picture ourselves as close to the heart of the British Commonwealth. It is natural, therefore, that our thoughts should turn to/day to those British men and women who have carved a British way of life under the Southern Cross and now find it threatened. With warm and personal greetings and very sincere good wishes for your welfare from the Workers and' Management of SINGER MOTORS LTD Manufacturers of Automobiles for nearly half a century COVENTRY AND *I *MI M6HAM ’ 1 N C IA HP

FIRST THINGS COME FIRST WAR PRIORITIES REGULATE TRAIN TRAVEL Keeping pace with the transport requirements of wartime imposes a tremendous burden on the railways. Compared with prewar averages, passenger traffic (including troops) has increased by 40 per cent.—547,000 extra passenger journeys Rpr month in the North Island and 180,000 in the South Island. Freight figures, too, are phenomenal. In satisfying to the capacity of existing power, this unprecedented and ever-increasing demand, war needs mus he served first, and all else in order of essentiality. That is why plans for travel this Christmas should be fitted in with the presen available transport arrangements. PROTECTION TO-DAY—PLEASURE TO-MORROW

/iar i M\ 1 If you must buy a new handkerchief choose a Sailors make light of * hard life. And so do Pyramids. True to their colours, they face the washtub’s boiling foam time and time again. Pyramids live up to Service tradition; they never let you down. So, when you need new handkerchiefs, for saving’s sake buy Tootal-guaranteed Pyramids. Men’?, fancy, white or coloured, a/a. Women’s, 1/8. PYRAMID ddt&mi. See registered trade mark label an every Pyramid handketbief. TOOTAL BROADHURST LEE COMPANY LIMITED, MANCHESTER. ENGLAND. 4A Kany difficulty in obtaining write P.O. Bo* 604, Wellington, CM