ROMANCE OF HOLLYWOOD
A real gala Hollywod premiere, complete with pressing throngs, searchlights. radio announcer, and celebrities, is one of the thrilling highlights of “A Star is Born,” the technicolour production starring Janet Gaynor and Fredric March, which is coming to the Avon. Streets, buildings, and p’aces of amusement which have made the name of Hollywod famous throughout the world, will be seen for the first time in their natural colours by moviegoers throughout the world in “A Star is Born.” As the title indicates, the picture portrays the rise of a little country girl to Hollywod stardom. In the picture the audience shares with Esther Blodgett, portrayed by Janet Gaynor, the heartaches and happiness, the gaiety and despair, that go into the ultimate crowning of a motion picture star. And in her travels she visits many of these famous spots, which are shown in technicolour for the first time. Such world-famous Hollywood landmarks as the Trocadero, Grauman’s Chinese Theatre, the Brown perby. and the Eillrnore Bowl as it looks during the annual banquet of the Academy of Motion Picture Arts and Sciences, are shown in natural colour for the first time.
Lyle Wheeler designed the settings, and tin' costumes are by Omar Kinm. Infinitely more detailed, more careful. and more painstaking than oven the finest black and white productions is the work which goes into the mak-
Janet Gaynor Featured in “A Star is Born”
“CALL IT A DAY”
ing of a motion picture in the new, perfected technicolour. T This was disclosed at Selznick international studio during the filming of “A Star is Born.” All along the line, it was revealed, shooting a picture in technicolour calls for treatment far beyond ordinary requirements.
A stage play that ran for two years in London and for a year in York, appears on the screen in CaJJ It a Day,” which is coming to the Avon after “A Star is Born.” lan Hunter plays the part of a well-to-do Englishman. His wife is Frieda Inoscort, the noted London and Broadway actress. They have been married 20 years, and are pretty much in a rut. There is a daughter of 18 or thereabouts —played by the lovely Olivia de Ilavilland —and another of 15, played by Bonita Granville, the celebrated child of "These Three.” .Peter Willes, a young British actor is the son of the family. It is a well-settled, unemotional household. But spring works its magic. T.ne husband falls in love —or thinks be does—-with an actress client, Marcia Ralston. The wife has a proposal from Roland Young, whom she meets through her best’friend, Alice Brady. Olivia conceives an infatuation for a painter, Walter Woolf King, who is doing her portrait. Her brother, Willes, discovers charms m the girl next door, Anita Louise.
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Bibliographic details
Press, Volume LXXIII, Issue 22194, 10 September 1937, Page 18
Word Count
463ROMANCE OF HOLLYWOOD Press, Volume LXXIII, Issue 22194, 10 September 1937, Page 18
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